INDIANAPOLIS (BRAIN) — Zipp's latest road wheel model is the 404 Firestrike, which features a new technology called Carbon Shield to add durability. The company is selling just 404 pairs each of the updated Firestrike Tubular and Carbon Clincher this year.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is launching a new turnkey-booth section at this year's show, designed to highlight European brands seeking to enter the U.S. market for the first time.
EU@Interbike will spotlight up to 20 brands in the newly expanded Hall E.
CINCINNATI (BRAIN) — Infinit Nutrition is rebranding the product line it sells through speciality retailers with new product enhancements and new packaging. The company also is launching a redesigned website.
VENTURA, Calif. (BRAIN) — Matisse Worldwide, a Taiwan-based industry consulting company founded by former Dorel executive Brad Hughes, is opening a new U.S. office and has released a list of Asian manufacturers that it will be representing here.
GILBERT, Ariz. (BRAIN) — USA BMX has awarded a total of $75,000 in scholarships to about 70 BMX racers who attend college.
WASHINGTON (BRAIN) — The League of American Bicyclists has published a 28-page report on how bike shops can better welcome women customers.
WATERLOO, Wis. (BRAIN) — Trek Bicycle's president, John Burke, is urging Wisconsin cyclists to contact their state lawmakers in support of the state's Complete Streets Law, which Gov. Scott Walker has proposed eliminating.
PITTSGROVE, N.J. (BRAIN) — New women's cycling apparel brand Evelyn Hill Cycling is expanding its product line to include larger sizing for bibs, shorts, jerseys, and accessories. The brand's Season 2 collection will include sizing ranging from 3XL-5XL, to fit women who range from sizes 20 through 28-plus.
PARK CITY, Utah (BRAIN) — Competitive Cyclist is giving away bikes to three riders chosen at random for among those who entered the e-commerce site's Strava Connect promotion last month.
BOULDER, Colo. (BRAIN) — PeopleForBikes is providing $32,000 to the National Interscholastic Cycling Association this year, through two separate funds.
BOSTON (BRAIN) — Vittoria has hired Spencer Haugh as inside sales rep and logistics support.
BIEL, Switzerland (BRAIN) — DT Swiss Group AG is restructuring as part of a planned succession. Marco Zingg along with Frank Böckmann and Maurizio D'Alberto bought out United Wireworks and renamed it DT Swiss in 1994, and the three business partners have shared leadership duties.