COMO, Italy (BRAIN) — Michelin and Northwave have worked together to create a new sole for Northwave mountain bike shoes, borrowing technology from Michelin's radial tires.
MIDDLETON, Wis. (BRAIN) — Endurance House, a chain of franchised retail stores that serve triathletes, runners and other endurance athletes, is now constructing two new stores in Orlando, Florida. Endurance House has five locations that are open and five more in the works, including the two in Orlando.
BOULDER, Colo. (BRAIN) — Stages Cycling is now working with the South African distributor Omnico, which will exclusively sell and distribute Stages Cycling products within Southern Africa (South Africa, Namibia and Botswana).
IRVINE, Calif. (BRAIN) — The Lebowsk-e, a 2015 model-year fat bike sporting a Bosch motor first peeked at OutDoor Demo last year, is guaranteed to grab dealers’ attention at Eurobike and Interbike 2014.
ROWLAND HEIGHTS, Calif. (BRAIN) — After years spent working in bike shops and on the supplier side of the industry, Hank Ku has finally realized his dream of opening his own store. Ku's Giant Store in Rowland Heights, located 23 miles east of downtown Los Angeles, opened in early May.
OGDEN, Utah (BRAIN) — Salsa Cycles is beefing up its fat-bike lineup and upscaling its 29er offerings with new carbon iterations of its Spearfish and Horsethief models unveiled this week at Quality Bicycle Products' annual SaddleDrive dealer event at the Snowbasin resort in Utah.
TORONTO (BRAIN) — Cervélo co-founder Gerard Vroomen, who left the company soon after its acquisition by the Pon Group several years ago, is heading up a new partnership between Cervélo, Rotor components and the South Africa-registered pro team, Team MTN-Qhubeka, for the 2015 season.
WATERLOO, Wis. (BRAIN) — World Bicycle Relief donors have reached the limit of Trek Bicycle's match program this month.
KETCHUM, Idaho (BRAIN) — Clothing brand Club Ride says its second quarter sales were up 37 percent compared to the same period last year to $718,00.
Sales for the first half of the year grew from $1.2 million last year to nearly $1.6 million this year.
SAN DIEGO (BRAIN) — Maxima Bike, a new brand of bike lubricants being offered by the Maxima powersports company, has signed a three-year sponsorship agreement with Summer Gravity Camps, located in Whistler, B.C.
MADISON, Wis. (BRAIN) — Former Trek executive Mary Burke, running for governor in her homestate, quickly hit back when her opponent began running a TV ad attacking Trek for its overseas manufacturing. Mary Burke’s brother, Trek president John Burke, also told a local paper that the ad should be taken down.
VALENCIA, Calif. (BRAIN) — Jimmy "Mac" McIlvain is stepping down as editor of Hi-Torque's Mountain Bike Action magazine, he announced on his Facebook page Friday.