WILTON, Conn. (BRAIN) — Dorel Sports has hired Nico Zimmerman as its general counsel. He will be responsible for overseeing all legal affairs of the global business and its range of brands, including Cannondale, Schwinn, GT, Mongoose, Caloi, Fabric and SUGOI.
VENTURA, Calif. (BRAIN) — Zeitbike has hired Andrew York as sales representative for the New York area.
FOREST CITY, Iowa (BRAIN) — Two iconic brands — Winnebego and Schwinn — are teaming up for a 10-week program called “Get Out and Go” to promote cycling and the fun of recreational vehicle travel.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Several of the stars of the 1979 film "Breaking Away" will reunite at the Interbike Awards Gala during the expo this month.
RENO, Nev. (BRAIN) — SwiftCarbon bikes are now being sold consumer direct in the U.S. via the company's website, swiftcarbonusa.com.
The company was founded by a South African, former pro cyclist Mark Blewett, and based in China.
BOULDER, Colo. (BRAIN) — Jerry Stritzke, the president and CEO of REI, will be the featured speaker at an event organized by the Outdoor Industries Women's Coalition at Interbike.
RALEIGH, N.C. (BRAIN) — Brave Products LLC, makers of Brave Soldier Performance Skincare products, has hired CFEprPlus to provide public relations, marketing and business consulting services. It's the second time the two companies have worked together.
SAN RAFAEL, Calif. (BRAIN) — Raleigh USA is providing a fleet of bikes to Trips for Kids International for the second year in a row.
OGDEN, Utah (BRAIN) — Mercury Wheels has hired Mike Byrd as wheel builder and customer support tech.
MILWAUKEE (BRAIN) — Milwaukee's Olympic Supply Company is now distributing Funkier's cold-weather clothing line.
FRIEDRICHSHAFEN, Germany (BRAIN) — The latest update to the Bkool trainer includes the conversion to the ANT+ FE-C protocol. The use of ANT+ allows the trainer to be used with other indoor riding simulators, including Elite, Kinomap, Pefrpro, Maximum Trainer, Trainer Road, Veloreality and Zwift.
HAYWARD, Calif. (BRAIN) — Bianchi USA has hired Monique Pua Mata as its factory rep for the SoCal/Central Coast region. Mata is well known as a professional mountain biker who also participates in road and triathlon.