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BRAIN Staff

All articles by BRAIN Staff

July 30, 2015
OSAKA, Japan (BRAIN) — Shimano Inc. sales were up nearly 26 percent in the first half this year, to 197 billion yen ($1.6 billion) worldwide. Bike sales were up 29.7 percent. The company said a solid economy in the U.S. contributed to the results, as did the continued depreciation of the yen.
Posted in International
Bike-related sales were up nearly 30 percent.
July 30, 2015

BOULDER, Colo. (BRAIN) — CatEye America has signed with Mountainview Sports Group for sales representation in the Southeast states of North Carolina, South Carolina, Georgia, Tennessee, Mississippi and Alabama.

Posted in North America
July 30, 2015

SEATTLE (BRAIN) — Nuun and Company's caffeinated sports drink tablets, sold under the Energy name in the U.S., have been certified by Canadian authorities. In Canada, the tablets are being sold under the Boost name and are now available through its Canadian distributor, Red Pine Outdoor Equipment.

Posted in North America
July 30, 2015

MALLABIA, Spain (BRAIN) — The Loki trail hardtail features Orbea's new Double Duty concept, with the ability to run either 29-inch or 27-plus wheels via Boost hub spacing front and rear.

Posted in New Products
July 29, 2015

CANTON, Mass. (BRAIN) — Kryptonite has signed on with Shimano Europe Bike Holding to distribute the brand’s bicycle security products in several European countries, including the Netherlands, Belgium, Luxembourg, France, Sweden, Denmark, Finland and Norway. Effective Sept.

Posted in International
July 29, 2015

LAS VEGAS (BRAIN) — The National Multiple Sclerosis Society is partnering with Interbike to present Bike MS: Las Vegas on Saturday, Sept. 19.

Posted in North America
July 29, 2015

SAN FRANCISCO (BRAIN) — The new Skyline Shorts from Cadence Collection are made with water-resistant, durable 4-way stretch fabric for fit and movement. The fabric is 88 percent Nylon and 12 percent Spandex. The fit is tapered for cycling and there is a reflective label on the waistband for visibility. 

Posted in New Products
July 29, 2015

BOULDER, Colo. (BRAIN) — While women's specific bike, accessory and apparel sales are trending upward, there is still a big opportunity to grow.

Posted in Studies/Reports
July 29, 2015
FOOTHILL RANCH, Calif. (BRAIN) — Oakley Inc. is laying off 167 employees in Southern California, including 137 at its Foothill Ranch headquarters, according to a report from the California Employment Development Department, as parent company Luxottica Group of Italy continues to integrate the sunglass and apparel brand into its global business.
Posted in North America
July 29, 2015

EMMAUS, Pa. (BRAIN) — Bicycling magazine is working with Chef'd, a gourmet meal kit delivery service, to offer a selection of branded a la carte meals geared especially for cyclists.

Posted in Product/Tech

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