All articles by BRAIN Staff
LONG BEACH, Calif. (BRAIN) — The new Marzocchi 350 CR fork takes top features from the brand's 55 series and presents them in a lighter package for 27.5-inch wheels. It comes in tapered steerer only and is designed for aggressive trail riding and enduro racing.
MISSOULA, Mont. (BRAIN) — Adventure Cycling Association's fifth annual Build It. Bike It. Be a Part of It. campaign raised more than $160,000 for the U.S.
SCOTTS VALLEY, Calif. (BRAIN) — The aero road helmet market is apparently heating up, with new models arriving all the time. Giro's latest, the Synthe, was introduced this week and promises not only an aero advantage, but a weight and cooling performance that rivals standard road helmets.
SANTA CRUZ, Calif. (BRAIN) — For the 2015 model year, Santa Cruz Bicycles is offering lower-priced carbon bikes for select models — the 5010 and Bronson = 27.5-inch bikes and Tallboy 29er — and has introduced its own grips and carbon handlebars.
KETCHUM, Idaho (BRAIN) — Smith Optics, which introduced a mountain bike helmet constructed with an unusual material last year, is now launching a matching road bike helmet, called the Overtake.
LONGMONT, Colo. (BRAIN) — Ridley is sponsoring a cyclocross clinic to be held prior to this year's CrossVegas race; the clinic will be conducted by members of the Telenet Fidea Cycling Team and will be held on the CrossVegas race course at the Desert Breeze Soccer Complex in Las Vegas.
PARIS (BRAIN) — Hutchinson is launching a line of Enduro tires, with three models, each available in 26-inch, 27.5-inch or 29-inch in varying widths.
DALLAS (BRAIN) — Hans Johnsen Company will distribute Pioneer power meter cranks, computers and accessories in the South: Texas, Oklahoma, New Mexico, Kansas, Missouri, Arkansas and Louisiana.
MORGAN HILL, Calif. (BRAIN) — Kali Protectives has revamped its website, with a greater emphasis on presenting the helmet and protective gear brand's technology, sponsored riders, and photography and storytelling.
ALLENTOWN, Pa. (BRAIN) — Industry consultant group Gluskin Townley is making a bike brand marketshare report available at a significant discount this summer.