All articles by BRAIN Staff
LOS ANGELES (BRAIN) — Ritte has signed Echos Communications to support the Los Angeles bike brand's PR and media relations.
BLOOMINGTON, Minn. (BRAIN) — QBMX, Quality Bicycle Products' BMX division, is now distributing the Germany-based We The People brand. QBP will be the exclusive U.S. distributor for We The People bikes and parts for 2015.
INDIANAPOLIS (BRAIN) — Silca, the heritage Italian brand now based in Indianapolis, is expected to be featured on National Public Radio's All Things Considered on Wednesday afternoon.
SCOTTS VALLEY, Calif. (BRAIN) — Giro is providing replacement shoes to customers and retailers who have some of its Terraduro and Terradura mountain bike shoes, after customers reported that the shoes' soles are coming unglued.
COSTA MESA, Calif. (BRAIN) — The National Bicycle Dealers Association recently welcomed new retailers to its board of directors. The seven dealers will serve two-year terms and include three returning directors, four first-timers and one advisor.
SEATTLE (BRAIN) — REI is bringing German mountain bike brand Ghost to the U.S., selling the high-performance bikes exclusively through REI stores and REI.com starting in January.
BERKELEY, Calif. (BRAIN) — GU Energy Labs and Strava are teaming up to raise at least $50,000 for the Challenged Athletes Foundation (CAF).
NEW YORK, N.Y. (BRAIN) — The annual Young Survival Coalition Tour de Pink ride on the East Coast raised more than $550,000 for the global organization over the weekend. More than 200 cyclists took part in the three-day, 245-mile charity ride that raised funds and awareness for young women affected by breast cancer.