All articles by BRAIN Staff
BAAL, Belgium (BRAIN) — Trek Bicycle is sponsoring cyclocross world champion Sven Nys' team, Crelan AA Drink, starting New Year's Day. Nys is a two-time world champion, six-time World Cup overall winner and eight-time Belgium national champion.
BOULDER, CO (BRAIN) — Power meter maker Stages Cycling is offering dealers a new point of purchase display that can be mounted on slatwall or countertops, and features a modular display.
LAGUNA HILLS, CA (BRAIN) — BicycleRetailer.com readers flocked to two big stories in 2013: the continuing saga of the Divine Cycling Group — a tale told in articles published from February to December — and the brief social media explosion over Specialized's attempt to protect a trademark from use by a Canadian bike shop.
SCOTTSDALE, AZ (BRAIN) — Phoenix area cycling boutique Bicycle Haüs has opened in its new location in Scottsdale. The 6,700-square-foot building is more than twice the size of the shop’s previous location, and was designed by award-winning Arizona architect Jack DeBartolo III.
WASHINGTON, DC (BRAIN) — The National Bicycle Dealers Associaton is offering scholarships to help dealers attend the 2014 National Bike Summit in Washington, D.C., March 3-5, 2014.
FORT COLLINS, CO (BRAIN) — Exustar USA now has six distributors handling a variety of its products. The distributors are: Action Bicycle USA, Cyclone Bicycle Supply, Hans Johnsen, J&B Importers, North American Cycles and QBP, said Dannie Nall, general manager for Exustar USA.
MADISON, WI (BRAIN) — Planet Bike has revised its minimum advertised pricing policy to limit the sale of its accessories on auction sites. The new guidelines also set the minimum advertised price at 5 percent below MSRP. In the past this has ranged between 10 to 20 percent.
BOULDER, CO (BRAIN) — More than 100 cities across the U.S. have submitted letters of intent to apply to be one of six selected to build protected bike lanes as part of PeopleForBikes’ Green Lane Project. The application period closes Jan. 14, 2014.
LAKEWOOD, CO (BRAIN) — Soulforce Cycling co-owner Mike Holmes knows firsthand how difficult it can be to find comfortable performance cycling apparel if you don’t cut the trim body profile of a Cavendish or Cancellara.