BRAIN Staff

All articles by BRAIN Staff

February 9, 2016

PETALUMA, Calif. (BRAIN) — Mountain bike apparel brand Kitsbow has added a road line that includes a jersey, bib short, windbreaker, and knee and arm warmers.

Posted in New Products
February 9, 2016

SANDY, Utah (BRAIN) — Reynolds Cycling has updated its Ride to Decide wheel demo ride program for 2016. Consumers will now be eligible for a $100 rebate and a free year of Reynolds' Assurance Program coverage if they buy a set of wheels after a demo.

Posted in North America
February 8, 2016

LEXINGTON, S.C. (BRAIN) — Hawley announced Monday that it is increasing its U.S. sales coverage with the addition of three new sales reps: Patrick Arbour, Dave Riggs and Mike Lifshotz.

Posted in North America
February 8, 2016

MILL VALLEY, Calif. (BRAIN) — California-based PR and communications firm True Commnications has added a staffer in New York.

Posted in North America
February 8, 2016

NEWBURY PARK, Calif. (BRAIN) — Liv's 2016 U.S.-based ambassador program will include a total of 125 ambassadors located across the country, 45 more than last year. The Liv Ambassador Program includes a sponsorship collaboration with SRAM.

Posted in North America
February 8, 2016

COLORADO SPRINGS, Colo. (BRAIN) — American Olympian Evelyn Stevens will attempt to break the world hour record later this month at the newly covered Olympic Training Center velodrome in Colorado Springs. Stevens will attempt to break the record of 46.882 km set Jan. 22 in Australia by Bridie O'Donnell. 

Posted in North America
February 8, 2016

OGDEN, Utah (BRAIN) — Quality Bicycle Products has announced that the registration link for the Ogden Regional Fat Bike Summit is now open. The event is Friday, Feb.26. Registration is at visitogden.com/fat-bike-summit.

Posted in North America
February 8, 2016

PETALUMA, Calif. (BRAIN) — E-Thirteen is now sponsoring American pro downhill racer Aaron Gwin and the YT Mob team, which is title-sponsored by YT Industries, a Germany-based consumer-direct bike brand. The team also includes young Spanish star Angel Suarez.

Posted in International
February 8, 2016

EUGENE, Ore. (BRAIN) — Burley Design has hired Groundswell PR to oversee its digital influencer and media relations in the cycling, parenting, outdoor and active lifestyle categories.

Posted in North America
February 8, 2016

BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products has hired the MAP monitoring service provider Oris Intel to support its minimum advertised pricing and sales policies.

Posted in North America

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