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BRAIN Staff

All articles by BRAIN Staff

July 2, 2014

LA CAÑADA, Calif. (BRAIN) — The owner of Eastern Mountain Sports and Bob's Stores has agreed to buy the California-based retail chain Sport Chalet, creating one of the largest sporting goods retailers in the U.S., with more than 150 stores and $800 million in total sales last year. EMS and Sport Chalet each sells bikes and bike accessories at some of their locations.

Posted in Retail News
July 1, 2014

MORGAN HILL, Calif. (BRAIN) — Specialized is continuing to work with the legendary auto racing company, McLaren, working with the company to develop a limited edition $20,000 S-Works McLaren Tarmac bike.

Posted in Product/Tech
July 1, 2014
The Emonda SLR 10.

WATERLOO, Wis. (BRAIN) — Trek has unveiled what it claims is the world's lightest production road bike, the Émonda, which weighs 10.25 pounds and will retail for $15,749.99 in its most expensive configuration. 

Posted in Product/Tech
July 1, 2014

ROANOKE, Va. (BRAIN) — Starlight Custom Cycling Apparel has hired Scottie Weiss to work with graphic design, media, and product development.

Posted in North America
July 1, 2014

SANDY, Utah (BRAIN) — For mid-summer cyclocross fans, Reynolds is offering free Hutchinson 'cross tubulars and a Reynolds hat with July orders of its 2014 Reynolds Assault SLG Tubular disc brake or rim brake wheels

Posted in North America
July 1, 2014

FOOTHILL RANCH, Calif. (BRAIN) —  BH Bikes USA has made several additions to its sales team as the U.S. subsidiary of the Spanish company transitions from its former distribution model.

Posted in North America
July 1, 2014
July 1, 2014 BRAIN cover.

LAGUNA HILLS, Calif. (BRAIN) — The July 1 issue of Bicycle Retailer & Industry News has landed in mailboxes.

Posted in Retail News
July 1, 2014
Silca FVC extensions for use with standard presta valves.

INDIANAPOLIS (BRAIN) — Silca is launching some new valve extensions for use with deep-section wheels. The company says the extensions will elmiminate the need for electrical tape on valve stems, used by many riders to prevent the stems from clicking against the rim.

Posted in New Products
July 1, 2014

NEWBURY PARK, Calif. (BRAIN) — A patent-infringement and breach-of-contract lawsuit pitting Dave Weagle against Giant Bicycle Inc. and Giant Manufacturing Co. Ltd. has been resolved.

Posted in North America
July 1, 2014
Screenshot of the app's zero-reset page.

BOULDER, Colo. (BRAIN) — Stages Cycling is now offering its first app for Android devices, for use with its Stages power meter.

Posted in Product/Tech

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