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BRAIN Staff

All articles by BRAIN Staff

October 31, 2014

WASHINGTON (BRAIN) — Almost 143 million Americans, or 49.2 percent of the U.S. population, participated in an outdoor activity at least once in 2013, according to the Outdoor Foundation’s 2014 Outdoor Recreation Participation Report.

Posted in Studies/Reports
Outdoor Foundation report emphasizes importance of engaging more youths in outdoor activity.
October 31, 2014

SAN LUIS OBISPO, Calif. (BRAIN) — Lezyne’s Smart Energy Caddy is a compact yet durable toptube-mounted caddy to keep smartphones, gels, energy bars and tools in easy reach on the bike.

Posted in New Products
October 31, 2014
John Lindenmayer

LANSING, Mich. (BRAIN) — The League of Michigan Bicyclists (LMB) has named John Lindenmayer executive director as current leader Rich Moeller will retire after nine years with the advocacy group. Lindenmayer, LMB’s advocacy and policy director, assumes the new post Jan. 1, 2015.

Posted in North America
Executive director Moeller announces retirement after nine years with the advocacy group.
October 31, 2014

CHARLESTON, S.C. (BRAIN) — New World Consumer Products LLC, a maker of nutritional products and supplements, has brought aboard world champion cyclist Mike King as a brand ambassador for the company’s flagship product, XRCEL sports performance fuel.

Posted in North America
October 30, 2014

MILAN, Italy (BRAIN) — Luxottica Group SpA, parent of optical brands including Oakley and Ray Ban, reported this week that third-quarter net income rose 10 percent to 162 million euros ($204 million) fueled in part by strong sales growth of more than 30 percent in emerging markets including China, Brazil, India and

Posted in International
October 30, 2014

BERN, Switzerland (BRAIN) — The World Federation of the Sporting Goods Industry (WFSGI) has elected ISM Saddles’ Dave Schindler and Selle Italia’s Piet van der Velde chairpersons of the organization’s new Bicycle Saddle Committee.

Posted in International
October 30, 2014
Cane Creek DBinline shock

WASHINGTON (BRAIN) — Cane Creek Cycling Components is working with the U.S. Consumer Product Safety Commission to recall about 5,000 DBinline rear shocks sold in the U.S. because the shocks are marked with graphics that incorrectly identify the adjustment directions for high-speed rebound damping.

Posted in North America
October 30, 2014

ST. CHARLES, Ill. (BRAIN) — Sigma Sport’s Buster 200 is a compact and rugged USB-rechargeable front light boasting 200 lumens of output, six modes and a host of additional features.

Posted in New Products
October 29, 2014

RICHMOND, Victoria, Australia — Knog has enlisted Channel IQ’s services to “regain some control over the integrity of pricing” online, the Australian light and lock brand said in a release.

Posted in International
October 29, 2014

DENVER (BRAIN) — The 2014 USA Pro Challenge stage in August brought $130 million in spending to its home state of Colorado, according to a study by sports research firm Sponsorship Science. The USA Pro Challenge commissioned the study.

Posted in Studies/Reports

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