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BRAIN Staff

All articles by BRAIN Staff

August 20, 2015

PHILADELPHIA (BRAIN) — Fuji Bikes is revealing its new super light road frame Thursday in Spain, two days prior to the start of the Vuelta a España. The new SL frame will be raced in the Vuelta by the Fuji-sponsored Murphy's Caja Rural-Seguros RGA.

Posted in New Products
August 20, 2015
Team BMC's Taylor Phinney with the pact.

LOUISVILLE, Colo. (BRAIN) — Pearl Izumi is launching a new marketing campaign that promotes the idea that endurance athletes should enjoy their chosen activity — and not be a jerk about it.

Posted in North America
August 20, 2015

SAN JUAN CAPISTRANO, Calif. (BRAIN)  — Colo. Gov. John Hickenlooper will give the keynote address at the Interbike Industry Breakfast on Wednesday, Sept. 16, the first morning of the Interbike Expo.

Posted in North America
August 19, 2015

NEW YORK (BRAIN) — Bicycle Habitat will close its original store on Lafayette Street in New York's SoHo neighborhood Sept. 30. The store is consolidating into another location three doors down on the same block.

Posted in Retail News
August 19, 2015
The Jamis Defcon 1 retails for $4,899.

NORTHVALE, N.J. (BRAIN) — Jamis Bicycles has launched a new line of enduro bikes called the Defcon Series, that includes three models all sharing the same 160mm travel frame platform.

Posted in New Products
August 19, 2015

FAIRFAX, Calif. (BRAIN) — Deb Hubsmith, the longtime leader of the Safe Routes to School movement in the U.S., passed away Tuesday after a nearly two-year battle with acute myeloid leukemia. She was 46. 

Posted in North America
Updated with information on memorial services.
August 19, 2015

CHICAGO (BRAIN) — Abus Mobile Security, Inc. has appointed Mathias Lundblad as the general manager of the company's North American business unit.

Posted in North America
August 19, 2015

LOS ANGELES (BRAIN) — Stile Products, Inc., a North American distributor specializing in cycling products for urban cycling, is now offering Carry Freedom bicycle trailers.

Posted in North America
August 19, 2015

TEMECULA, Calif. (BRAIN) — Intense Cycles will work with distributor Shock Therapy to serve the German and Austrian bike markets beginning Sept. 1.

Posted in International
August 19, 2015

MADRID (BRAIN) — At Eurobike next week, Rotor Bike Components will debut a new road bike group that includes hydraulic-activated shifting and braking. The Spanish component brand worked with Magura on the brakes, which will be available in rim and disc versions.

Posted in Product/Tech

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