All articles by BRAIN Staff
MINNEAPOLIS (BRAIN) — The trainer brand Kinetic has retained Adventure Advertising to guide its brand positioning and strategy. The agency will also take the lead on Kinetic's creative development and media planning.
LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer & Industry News' lastest print issue, the July 15 edition, features coverage of the retail scene in Vancouver, where recent improvements to cycling infrastructure are leading to growth in bike sales.
COSTA MESA, Calif. (BRAIN) — — Do you consider yourself to be an "inspirational leader," a "strategic thinker" and, yes, a "visionary"?
If so, the National Bicycle Dealers Association wants you to be its next executive director.
ELKTON, Md. (BRAIN) — Gore Bike Wear is celebrating 30 years in business with a special limited edition clothing collection, which is available now.
LAKE FOREST, Calif. (BRAIN) — California-based distributor Torcano Industries is now exclusively distributing Handup Gloves.
WHEATON, Ill. (BRAIN) — Verve Cycling, the brand behind InfoCrank power meters, has hired Aspekt Brand Communications to handle its marketing and public relations in the U.S.
ANNAPOLIS, Md. (BRAIN) — Velo Orange has released its new Piolet frame and fork set.
WESTPORT, Mass. (BRAIN) — Marka Spalding Wise, a familiar face to generations of New England road and cyclocross racers, died Friday in Fall River, Massachusetts, following a short period of rapidly declining health. She was 80.
MIAMI (BRAIN) — Cipollini USA has recently hired Ming Tan as its national sales and marketing contract manager.
Tan, the head of MC² Sports Specialists, brings over 25 years of experience in the cycling industry and has worked with brands such as Look Cycle, Ritchey Design, and Capo Cycling Apparel.
DURANGO, Colo. (BRAIN) — Several more mountain bike race legends from the 1990s are expected to participate in Todd and Ned's Durango Dirt Fondo, an event being held this September to celebrate the 25th anniversary of the first UCI mountain bike world championships, held in Durango in 1990.