All articles by BRAIN Staff
LAKE FOREST, Calif. (BRAIN) — Torcano Industries is now distributing Invigorade Endurance Drink. Greg LeMond has invested in the company and will be featured in the brand's marketing.
BEAVERTON, Ore. (BRAIN) — Yakima Products, Inc., has doubled the size of its sales management team with the addition of four positions focused on strategic accounts, specialty retailers, and the international sales and automotive channels.
LOUISVILLE, Colo. (BRAIN) — Wheels Manufacturing is offering three new versions of its bottom brackets, to fit new crank and frame configurations. Each set has CNC-machined aluminum shells and is made in the U.S. They use Enduro bearings.
BOULDER, Colo. (BRAIN) — Panache Cyclewear, best known for its custom team programs, is continuing its moved toward more dealer sales with the addition of a new dealer portal on its website.
LAGUNA BEACH, Calif. (BRAIN) — Crankbrothers is launching a new charitable program that will work with 25 of the brand's sponsored athletes to support various bike-related causes worldwide.
KETCHUM, Idaho (BRAIN) — A group of bicycle advocates will mountain bike in central Idaho for four days starting Wednesday as part of a campaign to have an area declared a national monument — rather than a national wilderness area, which would close it to mountain biking.
PITTSBURGH, Pa. (BRAIN) — Adam Newman has been appointed editor-in-chief at Bicycle Times magazine as its previous editor, Gary Boulanger, departs for a job in the motorcycle industry.
SOMERVILLE, Mass. (BRAIN) — Clean Bottle is bringing out an updated version of its easy-to-clean water bottle. The new version is 100 percent made in the U.S., has a new shape that fits better in bottle cages and added texture for grip. It's also now offered in two sizes: 20 ounces and 23 ounces.
LONGMONT, Colo. (BRAIN) — Spectator tickets went on sale Monday for the Clif Bar CrossVegas cyclocross race, which will be held Wednesday, Sept. 16, in Las Vegas during the Interbike show. Race registration opens Aug. 4.
Tickets for the race are $15 for adults. Children under age 12 are fee.