All articles by BRAIN Staff
SAN DIEGO (BRAIN) — Aerodynamic triathlon accessory company XLAB has hired Anthony Thomas to lead sales and distribution efforts. As global sales manager, Thomas will focus on market analysis, brand positioning, and strategy execution, the company said.
SCOTTS VALLEY, Calif. (BRAIN) — Giro Sport Design has promoted two veterans and added one new hire in its marketing department.
FREEHOLD, N.J. (BRAIN) — The JET (Just Enough Tools) Roll is an updated version of the old roadie trick of wrapping tools and spare in a cloth then strapping it under the saddle with a toe strap. The JET Roll is made in the U.S.
OSAKA, Japan (BRAIN) — When the Bank of Japan announced a massive new stimulus program Friday, world stock markets jumped and the yen dropped to its lowest point since early 2008. But the news is unlikely to change Shimano Inc.’s financial forecast for the remainder of the year.
EUGENE, Ore. (BRAIN) — Rolf Prima has launched a new website, www.rolfprima.com, featuring a fresh look and new tools designed to better direct customers to their ideal wheel.
WASHINGTON (BRAIN) — Almost 143 million Americans, or 49.2 percent of the U.S. population, participated in an outdoor activity at least once in 2013, according to the Outdoor Foundation’s 2014 Outdoor Recreation Participation Report.
SAN LUIS OBISPO, Calif. (BRAIN) — Lezyne’s Smart Energy Caddy is a compact yet durable toptube-mounted caddy to keep smartphones, gels, energy bars and tools in easy reach on the bike.
LANSING, Mich. (BRAIN) — The League of Michigan Bicyclists (LMB) has named John Lindenmayer executive director as current leader Rich Moeller will retire after nine years with the advocacy group. Lindenmayer, LMB’s advocacy and policy director, assumes the new post Jan. 1, 2015.
CHARLESTON, S.C. (BRAIN) — New World Consumer Products LLC, a maker of nutritional products and supplements, has brought aboard world champion cyclist Mike King as a brand ambassador for the company’s flagship product, XRCEL sports performance fuel.