BRAIN Staff

All articles by BRAIN Staff

May 18, 2017

CHICO, Calif. (BRAIN) —  Paul Components is making limited runs of its anodized aluminum parts in blue over the next six months. The company said after the runs are over, it will retire the color until blue is back in style.

Posted in New Products
May 18, 2017

OGDEN, Utah (BRAIN) — Mavic's mountain bike apparel line will once again be available in the U.S. this spring. The company said the new line combine "a more understated and casual design aesthetic with some useful new technology."

 

The line includes men's and women's items.

Posted in New Products
May 18, 2017

GRAND JUNCTION, Colo. (BRAIN) — The BRAIN Dealer Tour is visting stores and suppliers here this week, pedaling between stops in glorious sun and cold rain. So far.

Posted in Retail News
May 17, 2017

GRAND JUNCTION, Colo. (BRAIN) — The BRAIN Dealer Tour is visting stores and suppliers here this week, pedaling between stops in glorious sun and cold rain. So far.

Posted in Retail News
May 12, 2017
Greg Ford is promoted to national sales manager.

FOOTHILL RANCH, Calif. (BRAIN) — BH Bikes USA/Easy Motion USA has appointed a new president, Caryle Walker, and a new national sales manager for the company's e-bike division, Greg Ford.

Posted in Industry News
May 12, 2017

LAKEWOOD, Calif. (BRAIN) — Tern has delivered the first batch of its Vektron electric folding bikes to Kickstarter backers in the United States. The bikes are being delivered to Kickstarter backers via Tern's U.S. dealer network. The dealers are also handling after-sales support and customer service for the bikes.

Posted in Industry News
May 12, 2017

LONG BEACH, Calif. (BRAIN) — Pioneer's Cycle Sports Division, which launched in 2013, has hired industry veteran Jim Miller as director of national sales for the Pioneer Cycle Sports Division.

Posted in Industry News
May 12, 2017

BOZEMAN, Mont. (BRAIN) — Terrene Tires, a new brand launched last year, has announced a new McFly model available in a 2.8-inch width.  

Posted in New Products
May 12, 2017

WILTON, Conn. (BRAIN) — GT Bicycles is the new sponsor of Whistler Mountain Bike Park, in Whistler, British Columbia and will supply frames for all bikes including rental, retail, and programs at the park. 

Posted in Industry News
May 12, 2017

MUKILTEO, Wash. (BRAIN) — Full Speed Ahead is implementing a new sales policy for 2017.

"We hope this new policy clarifies and defines for you a clear advertised pricing and sales strategy for our brands in the multi-channel and global marketplace of today," FSA stated.

Posted in Industry News

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