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BRAIN Staff

All articles by BRAIN Staff

December 28, 2012

SAN FRANCISCO, CA (BRAIN) — Strava has added more advanced power and heart rate analysis features to its premium subscription service.

Posted in Product/Tech
December 27, 2012

PALOS VERDES, CA (BRAIN) — Steve Bowen, owner of Palos Verdes Bicycle Center, died Sunday of natural causes while riding in Malibu with a friend, according to the store.

Posted in Retail News
December 27, 2012
Handsome Cycles’ She Devil mixte

MINNEAPOLIS, MN (BRAIN)—In partnership with Minneapolis shop One on One Bicycle Studio, Handsome Cycles is opening its first branded retail location. The shop, set to open in March, will also serve as Handsome’s headquarters.

Posted in Retail News
December 26, 2012

SCOTTS VALLEY, CA (BRAIN) — Giro Sports Design is buying about 1,500 helmets that were diverted into Costco stores in the West recently.

Posted in North America
December 26, 2012

NEW YORK, NY (BRAIN) — Registration for the 2013 TD Five Boro Bike Tour opens Jan. 22 at noon.

The May 5 tour, said to be America's largest cycling event, is a 40-mile trip through all of New York's boroughs on streets closed to traffic. Organizers expect 32,000 participants.

Posted in North America
December 26, 2012

RIVERSIDE, CA (BRAIN) — After more than four decades in business, California Cyclery & Supply Riverside Schwinn in Southern California’s Inland Empire is closing as the shop’s rented building changes ownership to become a McDonald’s.

Posted in Retail News
December 24, 2012

CHICAGO, IL (BRAIN) — In 2013 SRAM will sponsor and supply one of the world's top women's road racing teams, Specialized-lululemon.

Posted in Industry News
December 24, 2012
Happy kids with new bikes. Photo courtesy Jenson USA

RIVERSIDE, CA (BRAIN) — Retailer Jenson USA has teamed up with Diamondback to donate 20 BMX bicycles to school children this holiday season. The giveaway, coordinated by the East Hills Business Council of Riverside, marks the third straight year of participation for Jenson USA.

Posted in Retail News
December 21, 2012

PHILADELPHIA, PA (BRAIN) — Advanced Sports International, parent company of Fuji, SE, Kestrel, Breezer and Oval Concepts, has hired five new sales representatives in territories across the U.S.

Posted in North America
December 21, 2012

SAN MATEO, CA (BRAIN) — Foxconn, the company best known for manufacturing iPhones in enormous factories in China, has invested $200 million in action camera company GoPro.

Posted in International

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