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BRAIN Staff

All articles by BRAIN Staff

May 21, 2013

DURANGO, CO (BRAIN) — Communications agency Verde PR & Consulting, which represents many companies in the cycling and outdoors industry, is launching a new events planning and management division called Verde Events.

Posted in Industry News
May 20, 2013

PITTSFIELD, MA (BRAIN) — Berkshire Bike and Board has opened a second store in Pittsfield, Massachusetts. Like the original Berkshire Bike and Board located 20 miles away in Great Barrington, the 3,000-square-foot store was designed as a Giant Partner Store.

Posted in Retail News
May 20, 2013

BOULDER, CO (BRAIN) — The Outdoor Industry Women’s Coalition will launch its second annual Spring Auction on Thursday.

Posted in Industry News
May 20, 2013

CARLSBAD, CA (BRAIN) — Michael D. Angel, chief financial officer of eyewear company Spy Inc., is resigning to move back to the Bay Area after two years with the San Diego County-based company.

Posted in North America
May 20, 2013
Feed Zone Portables

BOULDER, CO (BRAIN) — Co-authors Dr. Allen Lim and chef Biju Thomas have teamed up again to offer a follow-up to their Feed Zone Cookbook. Their new book, Feed Zone Portables, offers 75 recipes for portable food for cyclists and other endurance athletes tired of bars and gels.

Posted in New Products
May 20, 2013

FAIRFAX, CA (BRAIN) — Osmo Nutrition announced its sponsorship of the Cannondale Pro Cycling team two stages into this year's Amgen Tour of California, which ended Sunday.

Posted in Industry News
May 17, 2013
The CaVENGEdish frameset

MORGAN HILL, CA (BRAIN) — Specialized is offering a limited edition replica frameset to celebrate pro Mark Cavendish's 100th race win. 

The $3,750 frame set is expected to be in stores as early as next week, the company said.

Posted in North America
May 17, 2013
The KindHuman Kampionne

TORONTO, Ontario (BRAIN) — KindHuman, a new bike and accessories brand, is taking an unusual approach to the market, offering discounts to community service employees and supporting racing programs for underprivileged youth.

Posted in North America
May 17, 2013

MORGAN HILL, CA (BRAIN) — Representing a significant investment in aerodynamic testing, Specialized this week unveiled its own on-site bicycle-specific wind tunnel, enabling the company to apply aero principles across its full product line.

Posted in North America
May 17, 2013

ROANOKE, VA (BRAIN) — QRide stickers include QR codes that allow emergency responders to access information via a smart phone app. 

Posted in New Products

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