All articles by BRAIN Staff
SANTA ANA, CA (BRAIN) — Old School BMX legend Eddie Fiola is launching his first signiture model frame, the EF | Proformer.
LAGUNA NIGUEL, CA (BRAIN)—Registration for DealerCamp 2013 is now open, with Lifeboat events launching its registration page early this year for retailers and other qualified attendees.
IRVINE, CA (BRAIN)—Felt Bicycles has made two key hires at its headquarters in Irvine, California, bringing aboard former downhill pro Scott Sharples as mountain bike product manager and marketing and advertising veteran Brian Darney as brand marketing director.
By Adeline Bash, Public Relations Associate for Product Architects, Inc. — the manufacturer of the Polar Bottle insulated water bottles.
SANTA FE (BRAIN) — Distributor BTI is minimizing downtime during its upcoming move. It will miss just two days of weekday shipping while relocating from several facilities here into one brand-new location.
HAWLEY, PA (BRAIN) — Celebrating its 80th anniversary this year, Pennsylvania retailer Sickler’s Bike & Sport has now opened a third location, this time in a historic mill building.
MORGAN HILL, CA (BRAIN) — Specialized Bicycles’ new apparel line will feature DeflectUV technology sun protection that has been integrated into the weave of the fabric. Because DeflectUV is woven into the material, it is breathable, chemical free, and will never wear off, the company said.
DUARTE, CA (BRAIN) — Folding bike brand Dahon has added Rob Kozich as its European market development manager.