BRAIN Staff

All articles by BRAIN Staff

December 2, 2016

CHICAGO (BRAIN) — Abus Mobile Security Inc. has hired Oris Intel to monitor its minimum advertised pricing policy for its line of locks and helmets.

Posted in North America
December 2, 2016

SANTA CRUZ, Calif. (BRAIN) — Suspension brand X-Fusion has launched a return policy whereby consumers can return the company’s products within a 30-day trial period for a full refund. 

Posted in North America
December 2, 2016

LAS VEGAS (BRAIN) — The final Electric Bike Expo of 2016 opens Friday afternoon in Santa Monica, Calif. But organizers are already looking ahead to 2017, when the consumer bike demo and festival will host eight events, starting in Southern California and ending in Miami.

Posted in North America
December 1, 2016

MOUNT KISCO, N.Y. (BRAIN) — This weekend, Eddy Merckx Cycles USA is celebrating the grand opening of its new USA office, showroom and warehouse here.

Posted in North America
December 1, 2016

INDIANAPOLIS (BRAIN) — Silca's Tattico Mini-Pump is designed to deliver a sufficient volume of air while also being small enough to nearly disappear mounted alongside a bottle cage or store easily in a pocket.

Posted in New Products
December 1, 2016

KENT, Wash. (BRAIN) — Raleigh bikes are now sold on Amazon as part of Accell North America's growing omnichannel strategy. ANA recently began selling on Amazon with a few select models and has gradually increased the SKU count.

Posted in North America
Raleigh Electric bike sales will continue to be fulfilled through dealer partners, says company.
November 30, 2016

SAN MATEO, Calif. (BRAIN) — GoPro announced Wednesday that it will cut 15 percent of its workforce and close its content-focused entertainment division to reduce costs as the action camera maker works to return to profitability in 2017.

Posted in North America
November 30, 2016

MT. KISCO, N.Y. (BRAIN) — Eddy Merckx Cycles has appointed Tom Van Cauwenberghe as its new CEO as the brand's parent company and board continue to execute a multi-year plan to make it profitable. 

Posted in International
November 30, 2016
The Abus Urban-I v.2 helmet in use.

CHICAGO (BRAIN) — Abus' new commuter-focused helmet line includes features like an integrated LED light, rain covers and magnetic chin strap closure. 

The German brand has offered helmets since 1993 and is now expanding its helmet offerings in the U.S. market.

Posted in New Products
November 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — Organizers of the Eurobike show have decided the 2018 event — which will its first in the new time frame of early July — will be a three-day event, with no consumer day.

The 2018 event will be Sunday, July 8, through Tuesday, July 10. 

Posted in International

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