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BRAIN Staff

All articles by BRAIN Staff

October 14, 2014

RAPID CITY, SD (BRAIN) — Strider Sports is giving away seven balance bikes every day between Oct. 13 and Dec. 12 as part of its Strider Gives Back promotion. The holiday campaign is designed to help children with special needs learn to ride.

Posted in North America
October 14, 2014

PORTLAND, Ore. (BRAIN) — Portland Design Works’ new Lars Rover is a USB-rechargeable headlight with a Panasonic li-ion battery, CREE LED and Texas Instruments integrated circuit. It is available in 450- and 650-lumen models.

Posted in New Products
October 14, 2014

KONA, Hawaii (BRAIN) — Which brands came out on top at the most recent Ironman World Championship in Kona? Lava Magazine once again tallied the bikes and components used by more than 2,000 athletes competing in this year’s event, held on Saturday.

Posted in North America
October 14, 2014

FORT COLLINS, Colo. (BRAIN) — New Belgium Brewing’s Tour de Fat raised $625,716 for local nonprofits this year, which is up more than $84,000 from last year. The free event donates all proceeds from beer and merchandise sales and donations from parade participants to bike nonprofits.

Posted in North America
October 14, 2014

SEATTLE (BRAIN) — Pronto Cycle Share, offering 500 bikes across 50 stations in Seattle, went live Oct. 13, providing residents and visitors a fleet of bikes to get around the Puget Sound.

Posted in North America
October 13, 2014

EUGENE, Ore. (BRAIN) —Rolf Prima has added Ming Tan to its outside sales rep force to help manage and grow the wheel maker’s Northern California territory.

Posted in North America
October 13, 2014

WEST CONSHOHOCKEN, Pa. (BRAIN) – 4id, a company that offers a range of sports identification and safety products, lets riders and runners light up their training regimen with the PowerWrapz and PowerClipz.

Posted in New Products
October 10, 2014

ENCINITAS, Calif. (BRAIN) — A Southern California retailer has launched a policy mandating that customers sign a code of conduct on cycling behavior before purchasing shop-branded jerseys or cycling kits.

Posted in Retail News
October 10, 2014

BOULDER, Colo. (BRAIN) — The North American Handmade Bicycle Show has hired Smak Strategies as the show's public relations agency fo record. Smak, based in Boulder, Colorado, will provide strategic public relations and marketing services.

Posted in North America
October 10, 2014

WASHINGTON (BRAIN) — Louis Garneau Sports is recalling about 1,180 aero bike helmets because of concerns about how the helmet material provides head protection in cold weather. The company is cooperating with the U.C. Consumer Product Safety Commission on the recall.

Posted in Recalls

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