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BRAIN Staff

All articles by BRAIN Staff

February 7, 2013
Velo Senso saddle

BOULDER, CO (BRAIN) — While the Velo saddle brand is little known among U.S. bike consumers, the Taiwanese company behind the brand is a powerhouse in Asian OEM production, making saddles, grips and handlebar tape for a variety of major brands over the years.

Posted in International
OEM powerhouse looks to build its own brand in the U.S.
February 7, 2013

PAAL-Beringen, Belgium (BRAIN) — Belgian bike manufacturer Ridley Bikes has hired Richard Wittenberg as vice president of international operations.

Posted in International
February 7, 2013
CycleTEK Momentum1 trainer

BOULDER, CO (BRAIN) — CycleTEK is a new brand introducing its Momentum1 indoor cycling trainer.

Posted in New Products
February 6, 2013

BOULDER, CO (BRAIN) — Wednesday’s nomination of REI chief executive Sally Jewell to head up the Interior Department was met with approval and encouragement by the industry’s biggest advocacy groups.

Posted in North America
February 6, 2013
Dannie Nall

FORT COLLINS, CO (BRAIN) — Industry veteran Dannie Nall has joined Exustar USA as general manager as the shoe and pedal brand looks to increase its presence in the U.S.

Posted in North America
February 6, 2013

BOULDER, CO (BRAIN) — President Obama has nominated REI's chief executive, Sally Jewell, to become U.S. Secretary of the Interior.

Posted in North America
Outdoor industry group applauds nomination
February 6, 2013
BTI's 2013 catalog

SANTA FE, NM (BRAIN) — Retailers this week are receiving Bicycle Technologies International's 20th anniversary parts and accessories catalog.

Posted in Industry News
February 6, 2013
Chris King InSet 8 headset in navy

PORTLAND, OR (BRAIN) — Chris King developed the InSet 8 headset to accommodate tapered 1-1/8 inch to 1-1/4 inch steerer tubes used on road and cyclocross bikes.

Posted in New Products
February 6, 2013

BOULDER, CO (BRAIN) — Independent bike dealers rang out last year on a high note, with December sales of $218 million, up 3 percent from a year earlier, to propel full-year 2012  merchandise sales to $3.3 billion, according to Leisure Trends Group’s RetailTRAK data.

Posted in Studies/Reports
February 6, 2013

SAN RAFAEL, CA (BRAIN) — Interbike Expo co-founder Steve Ready has donated $10,000 to Trip for Kids International. The nonprofit plans to use the new funds to expand its programs, which provide mountain bike outings, mechanic training and environmental education for low-income youth. 

Posted in Industry News

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