All articles by BRAIN Staff
BREMBATE, Italy (BRAIN) — Cervélo co-founder Gerard Vroomen has teamed with René Wiertz — the current president and CEO of 3T — to buy the component company.
SANDY, Utah (BRAIN) — Reynolds Cycling is offering a carbon-rim disc brake wheel for gravel-riding and cyclocross, the ATR (All Terrain Road) Disc Brake wheel.
BROOKLYN, N.Y. (BRAIN) — Sommerville Sports is now offering its custom clothing customers a special deal on helmets and sunglasses from the Italian brand SH+.
BLOOMINGTON, Minn. (BRAIN) — At its Frostbike event last weekend, QBP bestowed its 2015 Clay Mankin Award on Mike Cachat, the CEO of Jenson USA in Riverside, Calif. The Mankin award recognizes retailers who inspire others with their commitment to bicycle advocacy, industry growth and their passion for cycling.
An industry veteran says the industry needs to come together to meet the needs and wants of consumers.
SEATTLE (BRAIN) — REI now has Ghost bikes available at its stores and its website.
CARLSBAD, Calif. (BRAIN) — Ridley Bikes has hired Lift Creative Studios to handle public relations and specific marketing projects in North America this year.
Lift's founder Steve Driscoll has previously handled marketing at Mavic, Velomax/Easton and Flite Controls.
LOUISVILLE, Colo. (BRAIN) — For a limited time, a special laminated version of the 2015 Wheels Manufacturing derailleur hanger chart is available at no charge to IBDs in the U.S.
WILTON, Conn. (BRAIN) — Dorel Sports has promoted Bob Kmoch to president of its Pacific Cycle Group division. Kmoch has been serving in a dual role as both interim president and CFO for the past year at Pacific Cycle.
ANAHEIM, Calif. (BRAIN) — Cycle Group Inc., the parent company of Box Components and Promax USA, has partnered with the Polygon United Ride mountain bike team as its shifter and derailleur sponsor.