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BRAIN Staff

All articles by BRAIN Staff

March 1, 2013

AUSTIN, TX (BRAIN) — For the second year, Tern will provide a bike share service at the SXSW new media and music conferences in Austin, which are held March 8-17 this year.

This year Tern's bike share program is being sponsored by NBC’s Revolution TV show.

Posted in North America
March 1, 2013

MINNEAPOLIS, MN (BRAIN) — LeMond Inc. has announced its latest list of international distributors for its Revolution trainers.

Posted in International
March 1, 2013

NEW YORK, NY (BRAIN) — NBC Sports Network will air daily coverage of the Paris-Nice stage race, with coverage starting Sunday at 1 p.m. ET. For the second year in a row, the network will air daily coverage of all eight stages.

Posted in Industry News
March 1, 2013
The SRAM G8 hub

SCHWEINFURT, Germany (BRAIN) — SRAM has begun production of a new range of urban bike parts at a factory in Dali, Taiwan. The new line was developed over the course of 22 months at SRAM's facility in Schweinfurt, Germany, where the company has traditionally manufactured much of its internal gear products.

Posted in International
March 1, 2013

FLETCHER, NC (BRAIN) — Cane Creek is adding a "Buy Local Now" button to its website, allowing consumers to order its products from participating nearby retailers, or simply visit the shops to buy the product. The program is coordinated by SmartEtailing.

Posted in North America
March 1, 2013
Softride Hang5

BELLINGHAM, WA (BRAIN)—The Softride Hang5 carries five bikes without contacting frame, fork, hydraulic cable lines and other bikes.

Posted in New Products
February 28, 2013
The Deore 610 group in black

IRVINE, CA (BRAIN) — Shimano on Thursday released some details of its new product changes for the first part of this year, including a new mountain bike group with trickle-down technology, some new 11-speed road wheels, gearing options for 650b and 29er bikes and an 8-speed entry-level road group.

Posted in Product/Tech
February 28, 2013

SEATTLE, WA (BRAIN) — A newly formed investment group has purchased carbon wheel manufacturer Mad Fiber, the first of several bike industry acquisitions it's eyeing in 2013. 

Posted in Industry News
February 28, 2013

DENVER, CO (BRAIN) — Gates Carbon Drive is collaborating with White Industries to create the CDX Freewheel, a screw-on freewheel sprocket for the Gates belt drive system.

Posted in New Products
February 28, 2013

MORGAN HILL, CA (BRAIN) — Paul Levine is joining Specialized Bicycle Components’ retailer education program, SBCU.  Levine, the founder of Signiture Cycles, will teach dealers "the implementation and refinement of a sustainable fit business."  

Posted in Industry News

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