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BRAIN Staff

All articles by BRAIN Staff

July 22, 2014

FORT COLLINS, Colo. (BRAIN) — Niner Bikes is bringing its Carbon Compaction System, first introduced on its new cyclocross race bike earlier this spring, to its RIP 9 RDO trail bike.

Posted in New Products
July 22, 2014
The 2015 Blackborow.

OGDEN, Utah (BRAIN) — Salsa Cycles is beefing up its fat-bike lineup and upscaling its 29er offerings with new carbon iterations of its Spearfish and Horsethief models unveiled this week at Quality Bicycle Products' annual SaddleDrive dealer event at the Snowbasin resort in Utah.

Posted in Product/Tech
July 22, 2014

TORONTO (BRAIN) — Cervélo co-founder Gerard Vroomen, who left the company soon after its acquisition by the Pon Group several years ago, is heading up a new partnership between Cervélo, Rotor components and the South Africa-registered pro team, Team MTN-Qhubeka, for the 2015 season.

Posted in International
Cervélo will end sponsorship of Garmin-Smart team after 2014.
July 22, 2014

WATERLOO, Wis. (BRAIN) — World Bicycle Relief donors have reached the limit of Trek Bicycle's match program this month.

Posted in North America
July 21, 2014

KETCHUM, Idaho (BRAIN) — Clothing brand Club Ride says its second quarter sales were up 37 percent compared to the same period last year to $718,000.

Sales for the first half of the year grew from $1.2 million last year to nearly $1.6 million this year.

Posted in North America
July 21, 2014

ST. PAUL, Minn. (BRAIN) — Park Tool's new DW-2 is a wrench to adjust the clutch on Shimano Shadow Plus rear derailleurs, including recent XT, SLX, Deore, Saint and Zee models.

Posted in New Products
July 21, 2014

SAN DIEGO (BRAIN) — Maxima Bike, a new brand of bike lubricants being offered by the Maxima powersports company, has signed a three-year sponsorship agreement with Summer Gravity Camps, located in Whistler, B.C.

Posted in North America
July 18, 2014
MADISON, Wis. (BRAIN) — Former Trek executive Mary Burke, running for governor in her homestate, quickly hit back when her opponent began running a TV ad attacking Trek for its overseas manufacturing. Mary Burke’s brother, Trek president John Burke, also told a local paper that the ad should be taken down.
Posted in North America
July 18, 2014

VALENCIA, Calif. (BRAIN) — Jimmy "Mac" McIlvain is stepping down as editor of Hi-Torque's Mountain Bike Action magazine, he announced on his Facebook page Friday.

Posted in North America
Long-time editor announces on Facebook that he's stepping down at the Hi Torque publication.
July 18, 2014
The new Enduro battery.
SAN DIEGO (BRAIN) — NiteRider 2015 bicycle light line includes Enduro batteries that provide longer run times, some increases in light power and a new tail light with lazers to show a rider's own riding "lane."
Posted in New Products

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