All articles by BRAIN Staff
MINNEAPOLIS (BRAIN) — Bike Fixtation, founded about six years ago as a manufacturer of public bike repair products, has tweaked the spelling and pronunciation of its name to reflect its broadened product line. The new name is Bike Fixation.
FRIEDRICHSHAFEN, Germany (BRAIN) — The owners of the Eurobike trade show are forming a platform, or club, of bike bloggers. The Wrider's Club is intended to provide a central home for bike blogs and to increase the communication and trust between bloggers and the industry.
FOUNTAIN VALLEY, Calif. (BRAIN) — Pedego Electric Bikes has hired veteran bicycle engineer Michael A. Fritz as the brand's director of engineering. Fritz will oversee all aspects of Pedego electric bike engineering, technology and product development as well as customer support, the company said.
ESTAVAYER-le-LAC, Switzerland (BRAIN) — The Professional Cyclists Association is asking that the UCI honor its requests for changes to its disc brake testing in the pro road peloton.
FORT COLLINS, Colo. (BRAIN) — Cantitoe Road is now distributing Paincakes, which are reusable cold packs that adhere to the body without tape or elastic straps.
AURORA, Ontario (BRAIN) — BionX International has appointed Scott Macwilliam as its director of global sales and marketing.
PORT WASHINGTON, N.Y. (BRAIN) — The NPD Group has announced a partnership with the Outdoor Industry Association that will result in OIA members having access to top-level outdoor industry report covering sales of outdoor equipment, equipment accessories, apparel, and footwear.
BOULDER, Colo. (BRAIN) — PeopleForBikes is soliciting public opinions via a web survey to help identify bike friendly communities for its new PlacesForBikes program. The survey results will be combined with data from cities to produce the ranking.
MANCHESTER, N.H. (BRAIN) — Headband manufacturer Halo has joined The Bike Cooperative as the retailer co-op's newest supplier partner. Effective immediately, member retailers of The Bike Cooperative will earn rebates on purchases of all Halo Headband products, both direct and through distributors.