All articles by BRAIN Staff
SAN FRANCISCO (BRAIN) — Strava has introduced a new feature on its mobile app and website: Club Events. The feature lets groups create events with planned routes, send invitations with RSVPs, and share the event on other social media.
PHILADELPHIA (BRAIN) — Advanced Sports Enterprises has hired Rebecca Metz & Associates to lead the search for president of Performance Bicycle. ASE is the parent company of Performance and ASI, the owner of Fuji Bicycle and other brands.
EAGLE, Colo. (BRAIN) — Mike Ferrentino has joined Uncommon Communications, a Colorado-based public relations and marketing strategy company. Ferrentino is the former marketing head of Santa Cruz Bicycles and longtime contributing editor for Bike magazine.
SARATOGA SPRINGS, N.Y. (BRAIN) — Ben Serotta will build a custom bike for the highest bidder in an auction to benefit CycleKids, a program that teaches kids to ride bikes along with other life skills.
IRVINE, Calif. (BRAIN) — Sena, which is preparing to release a Bluetooth-integrated cycling helmet, has hired bike industry veteran Chris Clark to lead its new cycling division. The company has previously offered Bluetooth-connected products in the motorsports, action sports, and outdoor activities market.
BOULDER, Colo. (BRAIN) — The Pro's Closet is rolling out a new pre-owned bicycle program, that will provide bike tuning and customer service making it easier for suppliers to sell demo and overstock bikes.
CARLSBAD, Calif. (BRAIN) — Canyon USA has joined industry organizations PeopleForBikes, the International Mountain Bicycling Association and the Bicycle Product Suppliers Association, the company announced Tuesday.
ASHLAND, Ore. (BRAIN) — Fat Chance Bicycles has released the Yo Eddy! Road Fork, now being made by frame builder Chris Igleheart.
VISTA, Calif. (BRAIN) — Eliel & Company, the makers of Eliel Cycling apparel, has hired Brandt Furgerson as vice president of sales and marketing.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has added a new feature at OutDoor Demo, where retailers will have the opportunity to test and review electric mountain bikes from participating brands, with the results being published in Electric Bike Action and Mountain Bike Action magazines.