BRAIN Staff

All articles by BRAIN Staff

April 12, 2017
American Classic's 35th anniversary logo.

TAMPA, Fla. (BRAIN) — American Classic is planning a 35th anniversary celebration at next week's Sea Otter Classic, with cake, giveaways, discounts and a display of vintage American Classic parts on Saturday April 22 at 1 p.m. American Classic will be at booth #213 at the Sea Otter expo.

Posted in North America
April 12, 2017

BOULDER, Colo. (BRAIN) — According to VeloPress, women are becoming endurance athletes in record numbers.

In the publisher's latest book, author Alicia DiFabio explores the surge of women in sports in her own personal story.

Posted in New Products
April 12, 2017

PORTLAND, Ore. (BRAIN) — Showers Pass has reached a multi-year partnership with the International Mountain Bicycling Association and its Trail Solutions team.

Posted in North America
April 12, 2017

FOXBOROUGH, Mass. (BRAIN) — Todson is now distributing products from Flaér, a company that makes an automatic on-bike chain luber system.

Posted in International
April 11, 2017

VENICE, Calif. (BRAIN) — Cycling computer startup OMATA has hired Ezra Shaffer as its head of marketing and commerce. The hire comes as the company prepares to release its Kickstarter-funded analog GPS speedometer, the OMATA One, this summer.

Posted in North America
April 11, 2017

BATH, U.K. (BRAIN) — Shift Active Media, which operates the Global Cycling Network and Global Mountain Bike Network YouTube channels, has hired Will Fripp as a brand director.

Posted in North America
April 11, 2017

PROVIDENCE, R.I. (BRAIN) — G-Form, known for its mountain bike protective gear, is getting into the baseball market with a line of protective gear and has announced a three-year partnership with the Boston Red Sox.

Posted in North America
April 11, 2017

SAN MATEO, Calif. (BRAIN) — GoPro has introduced its first-ever trade-up program, offering U.S. consumers as much as $100 off a new HERO5 camera.

Posted in North America
April 11, 2017

PORTLAND, Ore. (BRAIN) — Showers Pass new The Odyssey Jacket is made for urban cycling, with a lightweight soft shell material with a reflective map design.

Posted in New Products
April 11, 2017

AMSTERDAM (BRAIN) — Accell Group announced Tuesday that it had received a takeover offer from Pon Holdings for 845 million euros ($895 million).

Posted in International

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