All articles by BRAIN Staff
SEATTLE (BRAIN) — Nuun and Company's caffeinated sports drink tablets, sold under the Energy name in the U.S., have been certified by Canadian authorities. In Canada, the tablets are being sold under the Boost name and are now available through its Canadian distributor, Red Pine Outdoor Equipment.
MALLABIA, Spain (BRAIN) — The Loki trail hardtail features Orbea's new Double Duty concept, with the ability to run either 29-inch or 27-plus wheels via Boost hub spacing front and rear.
CANTON, Mass. (BRAIN) — Kryptonite has signed on with Shimano Europe Bike Holding to distribute the brand’s bicycle security products in several European countries, including the Netherlands, Belgium, Luxembourg, France, Sweden, Denmark, Finland and Norway. Effective Sept.
LAS VEGAS (BRAIN) — The National Multiple Sclerosis Society is partnering with Interbike to present Bike MS: Las Vegas on Saturday, Sept. 19.
SAN FRANCISCO (BRAIN) — The new Skyline Shorts from Cadence Collection are made with water-resistant, durable 4-way stretch fabric for fit and movement. The fabric is 88 percent Nylon and 12 percent Spandex. The fit is tapered for cycling and there is a reflective label on the waistband for visibility.
BOULDER, Colo. (BRAIN) — While women's specific bike, accessory and apparel sales are trending upward, there is still a big opportunity to grow.
EMMAUS, Pa. (BRAIN) — Bicycling magazine is working with Chef'd, a gourmet meal kit delivery service, to offer a selection of branded a la carte meals geared especially for cyclists.
KOBLENZ, Germany (BRAIN) — Canyon Bicycles is opening an office in Melbourne and will soon begin consumer-direct sales in Australia and New Zealand. The company said it would assemble bikes at its German headquarters and ship directly from there to consumers Down Under.
WILTON, Conn. (BRAIN) — Dorel Sports has appointed James Hamilton, based in the company's Frome, U.K. office, as its global marketing manager, for parts and accessories in its Cycling Sports Group.