BRAIN Staff

All articles by BRAIN Staff

February 6, 2017

OGDEN, Utah (BRAIN) — Mavic is now offering a mobile app for owners of the brand's equipment.

The app will allow consumers to register their product and receive a free third year of warranty coverage for doing so via the app.

Posted in Product/Tech
February 6, 2017
Don't blink! A rider in an H&R Block ad.

BOULDER, Colo. (BRAIN) — With ads costing over $5 million per 30-second spot, any appearance in a Super Bowl ad is worth something, right?

Posted in North America
February 6, 2017

SANDY, Utah (BRAIN) — Reynolds Cycling is raising money for the Huntsman Cancer Foundation and the work of the Huntsman Cancer Institute by hosting a fundraising raffle that has already started and will conclude at the 2017 North American Handmade Bicycle Show on Sunday, March 12.

Posted in North America
February 6, 2017

LAGUNA HILLS, Calif. (BRAIN) — The newest issue of Bicycle Retailer & Industry News includes our annual Electric Bike Report, which includes results from BRAIN's recent survey of U.S. retailers on their experiences selling — or their reasons for not selling — e-bikes in their stores.

Posted in North America
February 6, 2017

BERKELEY, Calif. (BRAIN) — The National Interscholastic Cycling Association has added four new board members, done some organizational restructuring and added new staff to meet the needs of continued growth in high school mountain bike racing.

Posted in North America
February 6, 2017

BOULDER, Colo. (BRAIN) — RovR is offering an 80-quart premium cooler that rolls on all-terrain mountainboard wheels and can be towed behind a bike.

Posted in New Products
February 6, 2017

HONOLULU (BRAIN) — TEAM Unlimited LLC, the owner and producer of the XTERRA World Tour, has appointed Suunto as the official GPS sports watch of XTERRA in the United States and a marquee patron of the XTERRA Pan America Tour.

Posted in International
February 3, 2017

TORONTO (BRAIN) — Cervélo Cycles appointed Robert de Jonge as its managing director effective Feb. 1. The company also announced that Jesse Porter had joined the company on Jan. 1 as global sales director.

Posted in International
February 3, 2017

TOLEDO, Ohio (BRAIN) — Grypshon Industries wrapped up a very successful Kickstarter campaign Friday for its grippy tool tray, the Grypmat. The company received pledges of $113,433, far exceeding the $10,000 goal for the campaign.

Posted in New Products
February 3, 2017

IRVINE, Calif. (BRAIN) — Rossignol Group, the French ski company, has agreed to acquire Felt Bicycles.

Posted in International

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