BRAIN Staff

All articles by BRAIN Staff

November 18, 2016

ATLANTA (BRAIN) — Wahoo Fitness has released a major software update for its ELEMNT GPS bike computer. The free update adds turn-by-turn navigation features to the device, making use of the LEDs on the unit's sides to signal upcoming turns.

Posted in New Products
November 17, 2016

LONG BEACH, Calif. (BRAIN) — Zwift, the maker of an online cycling platform, has raised an additional $27 million in venture capital funding, according to CrunchBase.com.

Posted in International
Among the new investors are a Korean bike maker and the co-founder of PayPal.
November 17, 2016

EASTON, Pa. (BRAIN) — Genesis Bicycles plans to close on Black Friday, Nov. 25, just as it did last year. This year the store's staff has decided to donate their pay for that day to The Children's Home of Easton. 

Posted in Retail News
November 17, 2016

LAGUNA BEACH, Calif. (BRAIN) — Crankbrothers is now offering a premium edition of its Mallet enduro pedal. The Mallet E 11 features titanium wings and dual-chamfered edges.

Posted in New Products
November 17, 2016
A rider in the elliptical changing room.

LUGANO, Switzerland (BRAIN) — Assos of Switzerland has chosen London's posh Regent Street shopping district as the site of its first international concept store. The brand also operates a store near its headquarters in Lugano. 

Posted in Retail News
November 17, 2016

MADISON, Wis. (BRAIN) — Saris Cycling Group, the parent company for Saris Racks, CycleOps, and PowerTap, has announced new distributors for its brands in Australia.

Posted in International
November 17, 2016

SCOTTS VALLEY, Calif. (BRAIN) — Compass Diversified Holdings and Robert C. Fox, Jr. are selling at least 3.5 million shares in Fox Factory Holding Co., according to documents filed with the Security and Exchange Commission this week.

Posted in North America
November 17, 2016

SANTA FE, N.M. (BRAIN) — Outside Magazine's annual list of the 100 "Best Places to Work" is out and includes a handful of companies involved in the bike industry. 

Posted in North America
November 17, 2016
Jason Smith (left) and Martin Banke.

HOLSTEBRO, Denmark (BRAIN) — Danish high-end component and bearing manufacturer CeramicSpeed has acquired Friction Facts, a Boulder, Colorado-based testing lab.

Posted in North America
November 16, 2016

SEATTLE (BRAIN) — In its second year, so far 475 organizations, including government agencies, non-profits and businesses, have pledged to participate in REI's #OptOutside promotion, which encourages businesses to shut down on Black Friday, Nov. 25, and take part in outdoor activities that day. 

Posted in Retail News

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