All articles by BRAIN Staff
DENVER (BRAIN) — FirstBank, a sponsor of this month's USA Pro Challenge stage race in Colorado, is unveiling two novel ways to connect with the race and its fans.
MINNEAPOLIS, Minn. (BRAIN) — Kinetic Trainers' 2015 model line will include its first rollers, plus the brand's first bike accessories that are unrelated to its stationary trainer products — a water bottle cage and a seat bag. The brand will introduce the new products at Eurobike and Interbike.
BOSTON, Mass. (BRAIN) — Vittoria Industries North America has launched a revamped business-to-business website for North American dealers for 2014. The company has been testing the updated site with a select group of dealers since last fall and it is now available to all current VINA dealers.
PETALUMA, Calif. (BRAIN) — Upscale mountain bike clothing brand Kitsbow has introduced its first women's top, the All-Mountain Jersey.
BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association has created an electric bicycle committee, chaired by Larry Pizzi, president of Accell North America's Currie Technologies.
TEMECULA, Calif. (BRAIN) — Intense Cycles has brought aboard NorCal Sports Group to represent the mountain bike brand in Northern California and the Reno, Nevada, area.
MONTREAL (BRAIN) — High-end road brand Argon 18 has ceased working through distributors in the U.S. and will begin shipping framesets and bikes direct to American IBDs, effective immediately.
SALT LAKE CITY (BRAIN) — Zack Vestal. formerly of Mavic and VeloNews, is joining Scott Sports as its new bike marketing manager in the U.S.
SANTA ROSA, Calif. (BRAIN) — Former pro team doctor and coach Dr. Max Testa is offering training plans for participants in this year's Levi Leipheimer's King Ridge Gran Fondo, the event's organizers announced. The October event in Sonoma County, California, attracts about 7,500 riders.
BOULDER, Colo. (BRAIN) — Executives for PeopleForBikes have selected a researcher to survey U.S. rider participation including breakdowns of rides and rider types.
The survey is near completion and will be programmed and in the field by Aug. 25. A final report is slated for completion in October.