BRAIN Staff

All articles by BRAIN Staff

May 8, 2018

LEVIS, Quebec and LEXINGTON, S.C. (BRAIN) — Hawley-Lambert has added Supacaz accessories, SmartHalo technologies, and F2C Nutritionals to its brand portfolio in the both Canada and the United States. The company has also added G-Form protective gear in the U.S.; it has distributed G-Form in Canada since 2015.

Posted in Industry News
May 8, 2018

BOULDER, Colo. (BRAIN) — VeloPress has acquired North American rights to publish the first book by three-time world champion and 2018 Paris-Roubaix winner Peter Sagan. The book, titled My World, will be available in print and e-book editions in bookstores, bike shops, and online this December.

Posted in New Products
May 8, 2018

ASHEVILLE, N.C. (BRAIN) — Asheville Bicycle Company, which was an offshoot of Ski Country Sports, has reopened after a remodel and is now Giant Partner Store, which means the retailer stocks at least 80 percent of the floor space with Giant and Liv products.

Posted in Retail News
May 8, 2018
While dockless share bikes account for 44% of the share bikes available, they only account for 4% of the rides.

NEW YORK (BRAIN) — Riders took more than 35 million bike share trips last year — 25 percent more than in the year before, according to a new National Association of City Transportation Officials study.

Posted in Industry News
May 8, 2018
The EB-6 is a youth fat e-bike.

COSTA MESA, Calif. (BRAIN) — Swagtron, best known for its electric rideables, is expanding its cycling line with the introduction of three new electric bikes, including two folding e-bikes and a youth electric fat-tire mountain bike.

Posted in Product/Tech
May 7, 2018

WHITEFISH, Mont. (BRAIN) — Hammer Nutrition has released their effervescent electrolyte product, Endurolytes Fizz, in a cola flavor with natural caffeine.

Posted in New Products
May 7, 2018

SAN CARLOS, Calif. (BRAIN) — Ritchey Design, which has had a minium advertised price policy since at least 2014, is now working with Oris Intelligence to regulate the policy.

Posted in Industry News
May 7, 2018

DALLAS (BRAIN) — The boutique cycling apparel brand DannyShane has named Park City, Utah-based SIMBOL Communications as its PR agency of record.

Posted in Industry News
May 7, 2018

CHICAGO (BRAIN) — Abus' new ABUSAcademy.com is available to all bike shop employees in North America.

Posted in Industry News
May 4, 2018
Erik's expects to add its first location in Iowa.

WEST DES MOINES, Iowa (BRAIN) — Erik's Bike Shop, which has more than two dozen locations across the Upper Midwest, expects to have its first location in Iowa soon, with an agreement to buy Rasmussen Bicycle Shop in West Des Moines. The transaction is expected to be finalized on May 9.

Posted in Retail News

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