BRAIN Staff

All articles by BRAIN Staff

June 15, 2016

MADISON, Wis. (BRAIN) — John Burke, president of Trek Bicycles, has authored a new book, “12 Simple Solutions to Save America,” which becomes available this week on Amazon and Barnes & Noble. It’s the second book by Burke, who released his first book on his father’s life in 2012.

Posted in North America
June 15, 2016

SAN JUAN CAPISTRANO, Calif. (BRAIN)  — Interbike has signed up the Trombone Shorty & Orleans Avenue band to headline the Fall CycloFest festival at the U.S. National Whitewater Center, in Charlotte, North Carolina.

Posted in North America
June 15, 2016

LAGUNA HILLS, Calif. (BRAIN) — The June 15 issue of Bicycle Retailer & Industry News, landing in mailboxes and email inboxes this week, features our annual e-bike report, a 12-page package devoted to the fast growing market for electric bikes.

Posted in Retail News
New issue also examines Canyon's impending arrival in the U.S., and Shimano's pricing changes.
June 15, 2016

GREENVILLE, S.C. (BRAIN) — Boyd Cycling has rolled out its 28 mm deep carbon clincher wheelset, available in disc or rim brake versions, with multiple axle configurations.

Posted in New Products
June 15, 2016

CHAPEL HILL, N.C. (BRAIN) — During National Bike Month in May, Performance Bicycle and its customers raised $17,522 for the Rails-to-Trails Conservancy via a combination of customer donations and matching funds from the retailer.

Posted in Retail News
June 14, 2016

DENVER — The Electric Bike Expo heads to Denver on Friday, giving consumers an opportunity to test ride more than 100 electric bikes from several exhibiting brands.

Posted in Industry News
June 14, 2016

ASHEVILLE, N.C. (BRAIN) — The Mann Group, a retail sales and management training firm, is repackaging its GEAR sales training for the bike industry.

Posted in Retail News
June 14, 2016

SANDY, Utah (BRAIN) — Reynolds Cycling has promoted Travis Erwin, its current European general manager, to director of global sales. Erwin, who has been based in the Netherlands, will relocate to Reynolds headquarters near Salt Lake City for the role.

Posted in International
June 14, 2016

ARTIMINO, Italy (BRAIN) — The historic Italian component brand 3T — which was bought last year by its president and CEO, René Wiertz, and Cervélo co-founder Gerard Vroomen — is introducing its first bike, which may be the industry's first aero gravel road bikes, called the Exploro.

Posted in Product/Tech
June 14, 2016

VANCOUVER, British Columbia (BRAIN) — Velofix says it has passed the 50-franchise benchmark for its mobile repair business. With the recent sale of multiple franchises in Southern Florida, the company has now sold 55 locations and said it is on track to hit 100 by year's end.

Posted in Retail News

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