Follow Bicycle Retailer

BRAIN Staff

All articles by BRAIN Staff

March 23, 2015

TORONTO (BRAIN) — KindHuman Bicycles has hired Samantha Richter as a sales specialist.

Posted in North America
March 20, 2015

MOAB, Utah (BRAIN) — Western Spirit Cycling, a long-standing bike tour company, will use Squirt Lube and Bio-Bike Wash on all its trips this season. The company said it was attracted to Squirt's 100 percent biodegradable formula in making the agreement.

Posted in North America
March 20, 2015

SAUSALITO, Calif. (BRAIN) — The German bike brand Bulls is coming into the U.S. market this spring, launching to consumers at next month's Sea Otter Classic. The brand has hired California-based OutsidePR as the public relations agency of record for Bulls Bike USA.

Posted in North America
March 20, 2015

SAN DIEGO, Calif. (BRAIN) — Accessories brand XLAB is pledging its allegiance to the IBD by enacting a "XLAB Loyalty Program." The company, which makes hydration, nutrition and repair storage products for bicycles said it will now sell only to authorized dealers and distributors in the bike industry.

Posted in North America
Accessory brand confines sales to bike industry, revises MAP and ends consumer-direct sales.
March 20, 2015

SACRAMENTO, Calif. (BRAIN) — New Mexico-based distributor Bicycle Technologies International is the new exclusive U.S. distributor of Rivet Cycle Works leather products. 

Posted in North America
March 19, 2015
The JET Roll MTB (tools are not included).

FREEHOLD, N.J. (BRAIN) — JET Roll is now shipping a second version of its original Jet (Just Enough Tools) road tool wrap, as well as a new mountain bike version of the roll.

Posted in New Products
March 19, 2015

MONTEREY, Calif. (BRAIN) — The Sea Otter Classic will literally show attendees how to get to a brand's booth, where the daily morning yoga sessions are and the closest route to the beer garden with a new smartphone app.

Posted in North America
March 19, 2015
Dahon hopes to release the electric MoDe:Me in 2016.

TAIPEI, Taiwan (BRAIN) — Just over a year ago, Dahon announced its partnership with Ford Motor Co. to develop a line of bikes inspired by the automaker’s classic cars.

Posted in International
March 18, 2015

BOULDER, Colo. (BRAIN) — Professional cyclist Tim Johnson is once again leading a long group road ride to benefit PeopleForBikes and increase awareness of bike advocacy efforts. 

Posted in North America
This year's ride to benefit PeopleForBikes will depart from Minneapolis.
March 18, 2015
The Boone disc frameset.

WATERLOO, Wis. (BRAIN) — Trek has updated its top-of-the-line Boone and Crockett cyclocross race bikes, adding new colors and graphics, new drivetrain and hydraulic brake options and a 15mm front thru-axle on disc brake models.

Posted in Product/Tech

Pages