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BRAIN Staff

All articles by BRAIN Staff

July 15, 2015

MINNEAPOLIS (BRAIN) — The trainer brand Kinetic has retained Adventure Advertising to guide its brand positioning and strategy. The agency will also take the lead on Kinetic's creative development and media planning.

Posted in North America
July 15, 2015

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer & Industry News' lastest print issue, the July 15 edition, features coverage of the retail scene in Vancouver, where recent improvements to cycling infrastructure are leading to growth in bike sales.

Posted in Retail News
July 15, 2015

COSTA MESA, Calif. (BRAIN) — — Do you consider yourself to be an "inspirational leader," a "strategic thinker" and, yes, a "visionary"?

If so, the National Bicycle Dealers Association wants you to be its next executive director.

Posted in Retail News
July 15, 2015

ELKTON, Md. (BRAIN) — Gore Bike Wear is celebrating 30 years in business with a special limited edition clothing collection, which is available now.

Posted in New Products
July 14, 2015

LAKE FOREST, Calif. (BRAIN) — California-based distributor Torcano Industries is now exclusively distributing Handup Gloves.

Posted in North America
July 14, 2015

WHEATON, Ill. (BRAIN) — Verve Cycling, the brand behind InfoCrank power meters, has hired Aspekt Brand Communications to handle its marketing and public relations in the U.S.

Posted in North America
July 14, 2015

ANNAPOLIS, Md. (BRAIN) — Velo Orange has released its new Piolet frame and fork set.

Posted in New Products
July 14, 2015

WESTPORT, Mass. (BRAIN) — Marka Spalding Wise, a familiar face to generations of New England road and cyclocross racers, died Friday in Fall River, Massachusetts, following a short period of rapidly declining health. She was 80.

Posted in North America
July 14, 2015

MIAMI (BRAIN) — Cipollini USA has recently hired Ming Tan as its national sales and marketing contract manager.

Tan, the head of MC² Sports Specialists, brings over 25 years of experience in the cycling industry and has worked with brands such as Look Cycle, Ritchey Design, and Capo Cycling Apparel.

Posted in North America
July 14, 2015

DURANGO, Colo. (BRAIN) — Several more mountain bike race legends from the 1990s are expected to participate in Todd and Ned's Durango Dirt Fondo, an event being held this September to celebrate the 25th anniversary of the first UCI mountain bike world championships, held in Durango in 1990.

Posted in North America

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