BRAIN Staff

All articles by BRAIN Staff

January 4, 2017

VANCOUVER, British Columbia (BRAIN) — Velofix has signed an agreement with Eddy Merckx Cycles to assemble and deliver bikes ordered through EMC's website.

Posted in North America
Merckx joins BH, Spot, Elby, Ellsworth and other brands available through Velofix Direct.
January 4, 2017

BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products has announced a schedule of four Fat Bike Summits for 2017. The events will bring together land managers, ski resorts, chambers of commerce, Nordic associations and other parties interested in fat biking to discuss topics including growth of the sport and land access issues.

Posted in North America
January 4, 2017

LAGUNA HILLS, Calif. (BRAIN) — After a year in which the industry struggled with surplus inventory and a rapidly changing distribution system, many supplier executives said they were cautiously optimistic about their prospects in 2017.

Posted in Retail News
Executives share thoughts in new BRAIN issue.
January 4, 2017

DURANGO, Colo. (BRAIN) — Tom Barney, the former CEO of Osprey Packs, has been appointed chief operating officer at Verde Brand Communications. Verde is branching out by launching a new venture, Verde Strategy, a strategic solutions consulting practice.

Posted in North America
January 4, 2017
The Fenix 5 shown in use by a mountain biker.

LAS VEGAS (BRAIN) — Garmin announced several new products in features as the Consumer Electronics Show prepared to open here this week.

Posted in New Products
January 3, 2017

LAGUNA HILLS, Calif. (BRAIN) — Attention retailers: Friday is the last day to take Bicycle Retailer's survey on electric bikes. Please tell us what you think of their potential, and how much (if at all) they factor into your business.

Posted in Retail News
January 3, 2017

BOULDER, Colo. (BRAIN) — Veteran cycling journalist John Wilcockson, the editor at large of Peloton Magazine, was recently recognized by the International Association of Cycling Journalists with the Outstanding Achievement in the Field of Cycling Journalism Award.

Posted in International
Peloton's editor at large was given the AIJC's Outstanding Achievement in the field of Cycling Journalism Award.
January 3, 2017

AUSTIN, Texas (BRAIN) — The Professional Bicycle Mechanics Association is running a raffle to benefit the group and its initiatives. First prize is a selection of tools from Snap-On Industrial Brands, worth $2,500-$3,000.

Posted in Industry News
January 3, 2017

LAS VEGAS (BRAIN) — A British company is launching a new in-ear body monitoring device at this week's Consumer Electronics Show here. The Bodytrak device, which is being marketed to cyclists and other athletes, tracks heartrate, speed, distance, cadence and other factors.

Posted in New Products
January 3, 2017

FLETCHER, N.C. (BRAIN) — Holly Colson has left Cane Creek Cycling Components, where she had been vice president of marketing. Colson has started her own marketing consulting firm, called Facets Marketing.

Posted in North America

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