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BRAIN Staff

All articles by BRAIN Staff

December 17, 2015

KEMPELE, Finland (BRAIN) — Polar is now offering Strava integration with Polar Flow, which creates automatic syncing capabilities for a variety of Polar products including its M450, V650, M400 and V800 computers.

Posted in New Products
December 16, 2015

MONTREAL (BRAIN) — Custom framebuilder Guru Cycles sent a letter to dealers this week announcing that the company is going through restructuring.

Guru's Ted Matthews and VP of sales Robert Pinazza declined to comment on the letter or the restructuring on Wednesday afternoon.

Posted in North America
December 16, 2015

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is working with the National Bicycle Dealers Association on the agenda and topics to be discussed at January’s IBD Summit. The two groups are looking to build on what was started at the previous Summit and the creation of The Manifesto for Change.

Posted in North America
December 16, 2015

LEXINGTON, S.C. (BRAIN) — Hawley is expanding its product offering with the addition of Club Ride apparel, Bern helmets and KS suspension and seatposts, which will become available for ordering at the beginning of 2016.

Posted in North America
December 16, 2015

SALT LAKE CITY (BRAIN) — Scott Bikes has partnered with the Road 2 Recovery Foundation to help raise funds for sponsored freerider Paul Basagoitia, who suffered a spinal injury while competing at the Red Bull Rampage in October.

Posted in North America
December 15, 2015

SEATTLE (BRAIN) — Wetsuit and swimwear brand Blueseventy has entered into an exclusive distribution agreement with Germany’s CJH-Sales to grow sales in Austria, Germany, Switzerland and The Netherlands.

Posted in International
December 15, 2015
Cervélo C5

TORONTO, Canada (BRAIN) — Cervélo is launching its first all-new series in a decade, and it's targeted to the endurance road rider. The first model in the series is the C5.

Posted in New Products
December 15, 2015

SANTA FE SPRINGS, Calif. (BRAIN) — Bravo Sports Corp. has acquired protective gear company Pro-Tec from Dye Precision, Inc., adding it to its portfolio of action sports brands, which include SixSixOne and ONE Industries. The purchase price was undisclosed. 

Posted in North America
December 15, 2015

MORGAN HILL, Calif. (BRAIN) — Kali Protectives has signed a new distribution partnership with Kempter Marketing, Inc. (KMI), which becomes the exclusive distributor of the brand in Canada starting Dec. 14, taking over from Passion Sports.

Posted in North America
December 15, 2015

EUGENE, Ore. (BRAIN) — Rolf Prima has hired Multisport Arsenal and Jeff Winnick to expand support of the wheel maker’s dealers and bolster its outside rep force.

Posted in North America

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