All articles by BRAIN Staff
WASHINGTON (BRAIN) – Industry executives and representatives from the PeopleForBikes Coalition met with members of Congress in the nation’s capital on Wednesday as part of PeopleForBikes’ ongoing effort to educate lawmakers on the economic benefits of bicycling.
PETALUMA, Calif. (BRAIN) — CamelBak has updated its insulated bike water bottle, the Podium Ice, with a higher flow rate and a valve that is easier to clean.
LEXINGTON, S.C. (BRAIN) — Hawley is now working with Brandskout to monitor online pricing for its exclusive brands, including Evo, Eclypse, Eleven81, EIS, and Northwave.
SANTEE, Calif. (BRAIN) — For mountain bikers who want to blend in, the Sidi Dominator Fit Camo is a special edition of the Dominator Fit.
SAN FRANCISCO (BRAIN) – Chrome Industries is building its new Forged Rubber line of city sneakers from the ground up — literally.
BERKELEY, Calif. (BRAIN) — The bike industry stepped up to contribute $75,000 to the National Interscholastic Cycling Association this spring, allowing NICA to bring in a matching grant from the Dick's Sporting Goods Foundation. The result is a $158,000 check from the foundation.
KENT, Wash. (BRAIN) — Lapierre North America plans to offer its new downhill bikes in North America next year, including its DH Team and DH 727 models.
Lapierre's World Cup team is already racing on the 27.5-inch wheeled bikes.
INDIANAPOLIS (BRAIN) — Silca is sponsoring a collegiate cycling team near the historic brand's new home in Indiana.
SAN DIEGO (BRAIN) — NiteRider Technical Lighting has promoted Robin Jacoway to executive vice president and hired Jim Boisdenghien as vice president of sales.
Jacoway, formerly the company's director of sales and marketing, will continue to steer the brand's marketing efforts, the company said.