BRAIN Staff
All articles by BRAIN Staff
BEVERLY, MA (BRAIN) — A 13-year industry veteran, Nora Lohrenz has been promoted to the newly created position of bike sales manager for apparel maker Craft North America. Craft established the new post to better differentiate between efforts for its bike and run businesses, the company said in a release.
LOS ANGELES, CA (BRAIN) — The Over-the-Top trunk rack uses a “clearance frame” to reach over a car’s spoiler on so-called “no
SAN FRANCISCO, CA (BRAIN) — After months of testing at independent bike dealers, MerchantOS has released a new point-of-sale add-on in partnership with analytics provider Swarm to give retailers a more detailed picture of what’s happening in their stores.
RANCHO SANTA MARGARITA, CA (BRAIN) — The FMP-969 floor pump has a rubber-coated stainless steel braided hose, CNC’d hose clamp, oversize pressure gauge, aluminum handle and plunger, and fits both Presta and Schrader valves. It has a maximum inflation capacity of 260 PSI. Suggested retail: $120.
GILBERT, AZ (BRAIN) — USA BMX/BMX Canada has awarded $31,000 in scholarships to 25 students as part of its Bob Warnicke Scholarship Program. Founded in 1996, the program honors the memory of Warnicke, an instrumental figure in organizing and promoting BMX in North America, who died in 1994 at age 48.
PHILADELPHIA, PA (BRAIN) — With the launch of a new Kickstarter campaign, Redshift Sports unveiled its Switch Aero System designed to help cyclists get the most out of their road bikes.
SANTA CRUZ, CA (BRAIN) — Delving deeper into 27.5-inch wheels, Santa Cruz Bicycles has introduced the new Solo model in carbon and aluminum versions for the tweener hoop size.
GIFU, Japan (BRAIN) — Minoura is joining the long list of bike industry suppliers to institute a Minimum Advertised Price Policy.
SCOTTS VALLEY, CA (BRAIN) — Easton-Bell Sports has hired some new faces and promoted some current employees in its Bell/Blackburn business unit.
ASHEVILLE, NC (BRAIN) — Mountain bikers interested in trying before buying can now demo two of Cane Creek’s rear shocks via a new program launched by suspension system service and tuning company Suspension Experts.