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BRAIN Staff

All articles by BRAIN Staff

March 20, 2014

BOXTEL, Netherlands (BRAIN) — The new Dutch brand Allez Cycling offers cycling-themed T-shirts for men and women.

Posted in New Products
March 20, 2014

TORONTO (BRAIN) — The Bicycle Trade Association of Canada has retired its BTAC brand and renamed itself the Canadian Independent Bicycle Retailers' Association, CIBRA.

Posted in North America
March 20, 2014
This Rock Lobster was raffled to benefit Project Bike Trip.

SCOTTS VALLEY, Calif. (BRAIN) — Easton Cycling raised $45,000 for charity with the raffle of five handmade road bikes equipped with Easton components and wheels. 

Posted in North America
March 20, 2014

DALLAS (BRAIN) — Hans Johnsen Company's new 2014 catalog is now arriving in dealers' stores and is available on the distributor's website.

The new catalog has added hundreds of new products. New suppliers include BKOOL, Burley, Clement, Fyxation, Sigma, Skratch Labs and WD-40 Bike.

Posted in North America
March 20, 2014

LAGUNA NIGUEL, Calif. (BRAIN) — Lifeboat Events said its sixth annual PressCamp Summer event has reached its participating manufacturer capacity count of 25.

Posted in North America
March 20, 2014

STOCKHOLM (BRAIN) — The Bookman Cup Holder is intended to be a simple and attractive way to help city cyclists who also happen to be coffee enthusiasts.

Posted in New Products
March 19, 2014

NEWBURY PARK, Calif. (BRAIN) — Giant USA is targeting new, entry level bike consumers with a new campaign that includes lower retail prices on 30 models of bikes starting March 31.

Posted in North America
Sales director calls it "a long-range strategic change."
March 19, 2014

FAIRFAX, Calif. (BRAIN) — Osmo Nutrition has been named the new official hydration sponsor of next month's Sea Otter Classic in Monterey, Calif. Osmo will be served exclusively at all feed zones on course and be offered onsite to athletes and attendants.

Posted in North America
Hawley also now distributing Osmo products
March 19, 2014

LOS ANGELES (BRAIN) — Pure Fix Cycles adds to its premium fixed-gear line with the new Coolidge drop-bar bike.

Posted in New Products
March 18, 2014

SEATTLE (BRAIN) — Specialty outdoor retailer and member co-op REI has reported record annual sales of $2 billion for 2013. According to its year-end earnings statement, the company's sales were up 5.9 percent from $1.9 billion in 2012.

Posted in Retail News

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