All articles by BRAIN Staff
TAIPEI, Taiwan (BRAIN) — Taiwan's Microshift is getting into the electric-shifting game, at least conceptually. Microshift said its design is intended for the mid-priced market, not the upper-end market where other brands have introduced their electronic offerings.
HELSINKI (BRAIN) — As expected, Amer Sports Corporation has completed its purchase of Enve Composites for $50 million. The purchase plans were announced Feb. 22.
BOULDER, Colo. (BRAIN) — PeopleForBikes' annual awareness and fundraising bicycle tour — which in the past has ridden from Boston to Washington, D.C. and from Kansas City to Chicago — this year will go from Asheville, North Carolina, to Atlanta.
WHITEFISH, Mont. (BRAIN) — Hammer Nutrition has released a chocolate flavor for Perpetuem, its long-distance fuel mix.
ROCKLIN, Calif. (BRAIN) — Nova Cycles Supply is now working with Columbus/Gruppo SpA to offer a "Pro Builder" program for professional framebuilders.
The program will give professional framebuilders special pricing and fast delivery times.
HAYWARD, Calif. (BRAIN) — Mike McMahon began as a brand representative for Bianchi in San Diego and Orange Counties effective March 1.
YECLA, Spain (BRAIN) — The Cloud 352 triathlon helmet from Spain’s Catlike incorporates a new Dual AEROSystem shell design that allows it to adapt to riding conditions thanks to the interchangeable shells.
FRIEDRICHSHAFEN, Germany (BRAIN) — In expanding its consumer component from one day to two, Eurobike will offer cycling fans 10 different areas for test rides, repair tips, skills demonstrations, music and more during the inaugural Festival Days on Saturday and Sunday, Sept. 3 and 4.
SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is now shipping its 2016 parts and accessories catalog, containing 1,304 pages representing more than 300 brands.
SAN DIEGO (BRAIN) — Swiss e-bike brand Stromer, which shared U.S. sales and marketing resources under the same roof with owner BMC since 2012, has opened a new U.S. headquarters in San Diego separate from BMC and brought aboard a new general manager and sales director.