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BRAIN Staff

All articles by BRAIN Staff

July 24, 2014

DUARTE, Calif. (BRAIN) — Folding-bike maker Dahon has introduced the Dahon Explorers program, designed to spotlight cyclists who live by bike and to inspire others to incorporate a bike into their everyday lifestyle.

Posted in International
July 24, 2014
David Zimberoff

CHICAGO (BRAIN) — SRAM president Stan Day announced the expansion of SRAM’s senior management. David Zimberoff is taking on a dedicated role as vice president of marketing.

Posted in North America
July 24, 2014

IOWA CITY, Iowa (BRAIN) — Veteran custom framebuilder Tom Teesdale died Monday of a heart attack while riding in the Register’s Annual Great Bicycle Ride Across Iowa, RAGBRAI, the event has announced. Teesdale was 62.

Posted in North America
July 23, 2014

HAVERHILL, Mass. (BRAIN) — Mavic, Inc. has promoted its long-time factory sales rep Aaron Walker to the new position of product merchandising manager. The company also has hired new sales reps in the Upper Midwest and Mid-Atlantic and announced that communications manager Zack Vestal is leaving the company.

Posted in North America
July 23, 2014

PORTLAND, Ore. (BRAIN) — ­­One of Portland's long ­established and largest shops will close its doors on July 31. Bike N ­Hike staff is in the process of liquidating inventory and preparing to disperse all leftover bike, parts, accessories and fixtures among its three remaining Portland metro ­area stores.

Posted in Retail News
July 23, 2014

TEMECULA, Calif. (BRAIN) — Intense Cycles said Wednesday that Axis Sports Group has taken over management of the Southwest market for the fast-growing mountain bike brand. 

Posted in North America
July 23, 2014

VALENCIA, Calif. (BRAIN) — Following Jim “Mac” McIlvain’s announcement last week that he was stepping down as editor of Mountain Bike Action magazine, publisher Hi-Torque Publications has promoted MBA assistant editor Mike Wirth to the editor’s chair at the title.

Posted in North America
MTB Hall of Famer Zapata Espinoza takes on new role overseeing all Hi-Torque bike titles.
July 23, 2014

TAIPEI, Taiwan (BRAIN) — BioLogic's new Bike Mount WeatherCase is a bike-mountable, weatherproof smartphone case for commuting, rainy-day rides and workouts. It is available in three sizes to fit popular phones.

Posted in New Products
July 23, 2014

BOULDER, Colo. (BRAIN) — Sales of outdoor products picked up steam last month as outdoor footwear, apparel and hardgoods sales increased 6.8 percent to $1.18 billion in the five-week fiscal month of June, according to a report released by the Outdoor Industry Association.

Posted in Studies/Reports
July 23, 2014

BOULDER, Colo. (BRAIN) — Verde Brand Communications has made four hires recently.

The new hires include Lars-Erik Johnson as account manager, Whitney Coombs as key account coordinator, Chris Primavera as account coordinator and Jenn Neubert as operations coordinator.

Posted in North America

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