All articles by BRAIN Staff
SMETHWICK, England, UK (BRAIN) — Brooks England is offering a new LED headlight designed to be easily attached to a bike's frame, handlebars or seatpost, and small enough to be stowed in a pocket to prevent theft from a parked bike. The light was designed in collaboration with Lezyne.
REDLANDS, Calif. (BRAIN) — Footwear brand Five Ten is now accepting payment from its Canadian retailers in Canadian dollars.
BOULDER, Colo. (BRAIN) — BMC Switzerland and VeloNews are running a sweepstakes that will award a Taylor Phinney hand-painted BMC Teammachine SLR01 frame, to raise awareness of the Davis Phinney Foundation for Parkinson's.
ODGEN, Utah (BRAIN) — Mavic has named Lyman Public Relations as its agency of record for the U.S.
TAIPEI, Taiwan (BRAIN) — Praxis Works introduced its new Lyft carbon mountain bike crank at the Taipei International Cycle Expo last week. The company will show the new crank to the public at next month's Sea Otter Classic and plans to begin delivering it on June 1.
SAN FRANCISCO (BRAIN) — Küat Racks has hired True Communications as its media relations agency. True Communications will assist Küat Racks with media relations and outreach. Based in Springfield, Missouri, Küat has been in business since 2005.
MONTREAL (BRAIN) — Dorel Industries reported that its bike business, Dorel Sports, saw revenues drop by $6.4 million or 2.5 percent to $253 million in the fourth quarter of 2015. Removing the impact of foreign exchange rates, organic revenue was up about 3 percent, the company said.
AUSTIN, Texas (BRAIN) — Strava will host a panel on bike commuting and its Strava Metro service at the SXSW Interactive conference here on Saturday. The panel discusion will be led by Strava's co-founder and CTO, Mark Shaw.
BOULDER, Colo. (BRAIN) — Five years after changing its magazine's name from VeloNews to Velo Magazine, the magazine's publisher has changed the name back. The first issue with the restored name, the April issue, hit newsstands Tuesday.
WATERLOO, Wis. (BRAIN) — Trek's Certified Service Center, a retailer service school the company announced last August, is now officially open. The center occupies 2,200 square feet at the company's Wisconsin headquarters and will offer more than 40 weeks of training this year.