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BRAIN Staff

All articles by BRAIN Staff

November 23, 2015

ANAHEIM, Calif. (BRAIN) — Box Components is introducing a new logo and branding as it transitions from being a BMX parts supplier to being a full-line components brand.

Posted in North America
November 23, 2015
GARDENA, Calif. (BRAIN) — The new Joose Box Power Banks provide an extra power source for electronic devices that mounts on the handlebar next to a rider's lights, computers, phones, GPS locators and cameras.
Posted in New Products
November 23, 2015

WILTON, Conn. (BRAIN) — Dorel Sports, the segment of Dorel Industries that includes the company's bike brands, has added two new members to its global finance team.

Posted in North America
November 23, 2015

NAMPA, Idaho (BRAIN) — Deity Components has hired industry veteran Mike Reisenleiter as its distribution and OEM manager.

Posted in North America
November 23, 2015

SYDNEY, Australia (BRAIN) — Australian apparel company Attaquer is expanding its Core Range and entering the U.S. market. Stevan Musulin and Greg Hamer established the brand in 2012, bringing more than 15 years of fashion and cycling brand experience to the company.

Posted in New Products
November 20, 2015

MILL VALLEY, Calif. (BRAIN) — PR and media relations firm True Communications has hired Greg Fisher as an account manager.

Fisher is responsible for media strategy and outreach with a number of True clients.

Posted in North America
November 20, 2015

BOULDER, Colo. (BRAIN) — Pro cyclocross racer Jeremy Powers teamed with one of his sponsors, Nuun, to produce a 2016 wall calendar. Sales of the calendar will raise funds and awareness for Powers' JAM Fund.

Posted in New Products
November 20, 2015

MADISON, Wis. (BRAIN) — Schwinn's new Vantage fitness/hybrid bikes feature new Smooth Ride Technology, an elastomer suspension design that allows 15mm of rear travel.  The pivotless design includes an elastomer mounted between the seatstays and seat tube.

Posted in Product/Tech
November 20, 2015

WASHINGTON (BRAIN) — Sales of snow sports products were up 3 percent in August and September compared to last year, and the industry's trade association said the uptick was largely due to pent up demand in the West, where ski areas experienced a snow drought the last several seasons.

Posted in Studies/Reports
November 20, 2015
Cromwell with a Canyon bike at a team presentation in London on Friday.

LONDON (BRAIN) — Rapha has made a three-year agreement to sponsor and supply the new Canyon/SRAM Women's Professional Team.

Posted in International
Updated: Zwift is also a team sponsor.

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