BRAIN Staff

All articles by BRAIN Staff

August 15, 2017

SEATTLE (BRAIN) — Northwest Tech, a supplier of custom snow sports clothing, is entering the bike world with a custom program for mountain bike shorts and jerseys.

The U.S.-made items are customizable with color, jersey sleeve and inseam length and other options.

Posted in New Products
August 15, 2017

LOS ANGELES (BRAIN) — The Arthritis Foundation's California Coast Classic Bike Tour fundraising ride will depart from San Francisco on Sept. 9 backed by presenting sponsor Amgen and a host of industry and non-endemic sponsors.

Posted in North America
August 15, 2017

PORTLAND, Ore. (BRAIN) — Chris King Precision Components has suspended production of its Cielo frames, the company announced Tuesday.

Posted in North America
August 15, 2017

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer has extended the submission deadline for new products to be featured in the three editions of the Interbike Show Dailies, distributed at the expo.

Posted in Product/Tech
August 15, 2017

LÉVIS, Québec (BRAIN) — Distributions Lyncée is now distributing the Italian brand of saddles San Marco throughout Canada. Canadian retailers will be able to start placing orders for products in this new range during the 2018 booking period with the first deliveries to stores beginning in winter 2018.

Posted in North America
August 14, 2017

PORTLAND, Ore. (BRAIN) — Otto DesignWorks' Ottolock is now available to retailers through J&B Importers.

Posted in North America
August 14, 2017

FRIBOURG, Switzerland (BRAIN) — After launching the new Genius trail bike last month, Scott has released the Contessa women's version of the bike.

Posted in New Products
August 14, 2017
Webster.

MORGAN HILL, Calif. (BRAIN) — Specialized has hired Marcie Webster as its new leader of global retail.

Webster, who was most recently with The North Face, will focus on helping Specialized retailers "elevate store performance and integrate operations" with the company.

Posted in North America
August 14, 2017

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has announced the addition of a new area on the show floor that will feature short presentations running all day on various topics related to small-business operations, merchandising, training and more.

Posted in North America
August 14, 2017

PHILADELPHIA (BRAIN) — Advanced Sports Enterprises is now using Myagi to help train retail sales associates about its brands and product. ASE's brands include Fuji, Breezer, Kestrel, Oval Concepts, Phat and Tuesday Cycles.

Posted in North America

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