All articles by BRAIN Staff
MONTEREY, CA (BRAIN) — Organizers of the Sea Otter Classic have announced dates for the 23rd annual event next year. The race and consumer expo will be held April 18-21 at the Laguna Seca Recreation Area. The event typically hosts more than 350 exhibitors showing nearly 600 brands.
MADRID, Spain — Two bike events with contrasting objectives took place this past weekend in Madrid, which caused some exhibitors to make a decision between the two.
AVONDALE, AZ – Santini U.S. is becoming the official U.S. distributor of Cinelli merchandise, including T-shirts, cycling caps and jerseys and remake of a cult favorite jersey featured in Thelma & Louise.
BOULDER, CO (BRAIN) — Specialized Bicycles is making "a strategic investment" in Boulder-based Retül, a company that has developed a bike fitting system that uses a three- dimensional motion-capture system, and a dynamic adjustable fit bike.
LAS VEGAS, NV (BRAIN) — Where the Trail Ends, a mountain biking movie three years in the making, will make its premiere Wednesday evening in Las Vegas.
The movie focuses on five freeriders as they seek out new riding terrain around the world, from Argentina to the Gobi Desert and beyond.
PITTSBURGH, PA (BRAIN) — There has been no corporate take over of one the bike industry's most independent publishers. But Dirt Rag and Bicycle Times magazines have a new parent company, called Rotating Mass Media LTD.
CINCINNATI, OH (BRAIN) — Infinit Nutrition entered the endurance nutrition market seven years ago with an unusual approach — the company's website allows athletes to customize the ingredients in their drink mix.