BRAIN Staff

All articles by BRAIN Staff

February 28, 2017



MALLABIA, Spain (BRAIN) — Mariano Gon has joined Orbea as American sales director, effective Wednesday, March 1.

Gon has more than 20 years of experience working in the Spanish and U.S. bicycle markets. He was most recently director of global sales at Santa Cruz Bicycles.

Posted in North America
February 28, 2017

MORGAN HILL, Calif. (BRAIN) — The Specialized Foundation has opened applications for its cycling program, Riding for Focus, for middle schools (grades 6-9) throughout the U.S. for the 2017-18 academic year. The application period is open now through March 24.

Posted in North America
February 28, 2017

BOULDER, Colo. (BRAIN) — The Walton Family Foundation has renewed its commitment to PeopleForBikes for 2017. 

Posted in Industry News
February 28, 2017

MADISON, Wis. (BRAIN) — Schwinn, now a brand owned by Dorel Industries, plans a limited production run of 500 Schwinn Lemon Peeler bikes. It is the first time since 2008 that the company has produced the model, part of its Sting-Ray family.

Posted in New Products
February 28, 2017

ST. PAUL, Minn. (BRAIN) — Park Tool has announced the winners of its 2017 Community Tool Grants, a program that supplies 10 non-profit organizations with Park Tool products worth more than $1,400. This year more than 125 organizations applied for the grants. 

Posted in North America
February 27, 2017

BOULDER, Colo. (BRAIN) — Suppliers shipped 3 percent more bikes to shops this January than last year, in spite of inclement weather up and down the West Coast and throughout the Southwest.

Posted in Studies/Reports
February 27, 2017

COON VALLEY, Wisc. (BRAIN) — Borah Teamwear has hired 30-year industry veteran and former pro racer Greg Demgen as the company's Southwest representative.

Demgen, a founding member of the 7-Eleven Cycling Team, has worked for Pearl Izumi, Bolle, Rudy Project, Defeet, Squadra and 2XU.

Posted in North America
February 27, 2017

CHICAGO (BRAIN) — SRAM's new MTB Roam 50 wheels now have a stiffer, wider carbon rim for everyday trail use. 

Posted in New Products
February 27, 2017

LEXINGTON, S.C. (BRAIN) — Hawley has added two new reps to its sales team. Jeff Stephens will cover Arizona, New Mexico and Las Vegas, while Adam Wilk will cover Texas.

Posted in North America
February 24, 2017

OLATHE, Kan. (BRAIN) — Garmin Ltd. this week reported a 10 percent jump in fourth-quarter revenue fueled in part by strong sales of wearable devices like its Fenix adventure watches and Vivofit activity trackers.

Posted in North America

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