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BRAIN Staff

All articles by BRAIN Staff

July 5, 2016

SAN CARLOS, Calif. (BRAIN) — Shane Armando will take over as U.S. sales manager for Ritchey Design, effective Thursday.

Posted in North America
July 1, 2016

LEXINGTON, S.C. (BRAIN) — Hawley will soon start distributing Mavic products in the U.S. The brand will also continue dealer-direct sales. Amer Sports, the owner of Mavic and Enve, also announced a new joint sales structure on Friday.

Posted in North America
UPDATED
July 1, 2016

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is revamping its Fit Symposium, which will be held for the second time this year, during the Interbike expo in Las Vegas. This year's edition will be curated with Medicine of Cycling, a group that organizes an annual academic conference in Colorado Springs. 

Posted in North America
July 1, 2016

ANTWERP, Belgium (BRAIN) — Shimano Europe has agreed to acquire Lazer Sport NV, the Belgian helmet brand.

The companies agreed to the deal on Thursday. After clearance from authorities, the acquisition is expected to close in the second half of this year, Shimano said.

Posted in International
June 30, 2016

GOLDEN, Colo. (BRAIN) — Yeti Cycles has expanded its sales and purchasing departments with the hire of Nat Campbell as national sales manager, Amanda Bell as international sales coordinator, and Kristin Glovac, as purchasing coordinator.

Posted in North America
June 30, 2016

NEVERS, France (BRAIN) — Activa Capital, a mid-market private equity firm, has taken a majority stake in Look Cycle, alongside the brand's existing owners, Dominique Bergin and Thierry Fournier.

Posted in International
June 30, 2016

LONDON (BRAIN) — UK antitrust authorities have approved the proposed merger of Wiggle and Chain Reaction Cycles, and the two companies are expected to complete the merger soon.

The UK Competition and Markets Authority approved the proposed merger on Thursday. 

Posted in International
June 29, 2016

IRVINE, Calif. (BRAIN) — BikeExchange, an online marketplace based in Australia and recently expanding internationally, has become a co-title sponsor of the newly named Orica-BikeExchange team, previously known as Orica-GreenEdge.

Posted in International
Australia-based online marketplace moves up to title position prior to Tour de France.
June 29, 2016

BOULDER, Colo. (BRAIN) — PeopleForBikes has announced a program designed to significantly increase cycling in areas of 10 American cities over the next three years.

Posted in North America
June 29, 2016

PORTLAND, Ore. (BRAIN) — Showers Pass has hired Jeremy Rider as its new national sales manager in June. Rider has had a long career in the outdoor industry, most recently as the national sales manager at Zoic.

Posted in North America

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