BRAIN Staff

All articles by BRAIN Staff

December 19, 2016

ST. GEORGES, Quebec (BRAIN) — Procycle Group has appointed Daniel Marrett to the position of marketing director for its Rocky Mountain bicycles brand.

Posted in North America
December 19, 2016

TOKYO (BRAIN) — The Cerevo RIDE-1 is a frame-mounted bike computer that include a 9-axis sensor, thermometer, atmospheric pressure and brightness sensors as well as GPS. It does not have a screen like a typical bike computer, but can relay information to a smartphone app and to the cloud. 

Posted in New Products
December 19, 2016

ST. GEORGES, Quebec (BRAIN) — Procycle Group has appointed Daniel Marrett to the position of marketing director for its Rocky Mountain bicycles brand.

Posted in North America
December 16, 2016

VALENCIA, Calif. (BRAIN) — Neil Shirley has left Road Bike Action, where he was the editor, to join The Lyman Agency, which represents several bike brands and events, including Mavic, Enve and Eroica California.

Posted in North America
December 16, 2016

PASO ROBLES, Calif. (BRAIN) — Organizers expect the third edition of the Eroica California to attract about 1,000 participants, most of them big fans of vintage road bikes and gear.

Posted in North America
December 16, 2016

NEW YORK (BRAIN) — Eddy Merckx Cycles USA has hired industry veteran Marty Ryerson to head its West Coast sales management. Ryerson has worked with Eddy Merckx Cycles for the past year facilitating Arizona sales development.

Posted in North America
December 16, 2016

LITTLE ROCK, Ark. (BRAIN) — Orbea has promoted Jordan Hukee to be the brand's USA marketing manager.

Posted in North America
December 16, 2016

STOCKHOLM (BRAIN) — POC has appointed broadcast media executive Jonas Sjögren to become its new CEO, starting Feb. 1.

Posted in International
December 15, 2016

LAGUNA HILLS, Calif. (BRAIN) — Attention retailers: Bicycle Retailer wants to know what you think about electric bikes and how much they factor into your business. Love 'em? Hate 'em? Think they're the bright shining future of the bike industry — or its death knell?

Posted in Retail News
December 15, 2016

NEWBURY PARK, Calif. (BRAIN) — Giant Bicycle USA has recently added four new staffers in retail support roles.

Posted in North America

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