Racing & Sponsorship

Posted January 19, 2016

RAPID CITY, S.D. (BRAIN) — Strider Bikes has three locations and dates confirmed in its 2016 Strider Cup, a national Strider Bike racing series for toddlers and children.

Posted in North America Tagged Racing & Sponsorship
Posted January 12, 2016

BOSTON (BRAIN) —  Vittoria is proud to announce it has tapped legendary freeride and trials mountain bike rider Jeff Lenosky as a brand ambassador.

Posted in North America Tagged Racing & Sponsorship
Posted January 11, 2016

TORONTO (BRAIN) — Bike maker KindHuman is planning to launch a pro road racing team in the 2017 season. The team would be registered in the UCI's Professional Continental category.

Posted in Industry News Tagged Racing & Sponsorship
Posted January 6, 2016

WILTON, Conn. (BRAIN) — Team Cycling Academy, Israel's first international pro cycling team, has announced that Cannondale will be its official bike sponsor for 2016.

Posted in International Tagged Racing & Sponsorship
Posted January 5, 2016

LEADVILLE, Colo. (BRAIN) — Mavic will provide neutral support to racers at this year's Leadville 100 mountain bike race, as well as at two other races in the Leadville Trail MTB series.

Posted in North America Tagged Racing & Sponsorship
Posted January 4, 2016
Meanwhile, Crested Butte, Colorado, will hold an un-official fat bike world championships.

OGDEN, Utah (BRAIN) — USA Cycling will hold its second-ever national championships for fat biking later on Feb. 27 in this town north of Salt Lake City. Ogden hosted the first national championships for the fast-growing activity last year. 

Posted in North America Tagged Racing & Sponsorship
Posted December 22, 2015
Stages' second generation housing.

BOULDER, Colo. (BRAIN) — Stages Cycling will continue to supply power meters to the defending Tour de France champions, Team Sky, in 2016. It will be the third year that Stages has supplied the team. 

Posted in International Tagged Racing & Sponsorship
Posted December 11, 2015

NEW YORK — U.K. folding bike maker Brompton Bicycle has announced that it will hold its seventh annual Brompton World Championships on April 15, 2016, in Monterey, California, in conjunction with the Sea Otter Classic at Laguna Seca Recreation Area.

Posted in North America Tagged Racing & Sponsorship / Events / Consumer Expos and Rides / Sea Otter Classic
Posted December 10, 2015

OGDEN, Utah (BRAIN) — Mavic has signed a multi-year agreement with the Larry H. Miller Tour of Utah to be the official neutral race support provider for the men’s multi-stage professional race and women’s race event.

Posted in North America Tagged Racing & Sponsorship
Posted December 3, 2015

TAMPA, Fla. (BRAIN) — Racers who have long sought relaxation in the UCI's rigid rules governing saddle tilt and saddle length can breathe a sigh of relief.

Posted in Product/Tech Tagged Racing & Sponsorship
Posted November 30, 2015

AIGLE, Switzerland (BRAIN) — The international cycling union, UCI, will allow disc brakes across all categories of pro road teams next season, including Continental, Pro Continental, WorldTeams and Women's teams. The organization still considers the disc brake use a "trial," however.

Posted in North America Tagged Racing & Sponsorship
Posted November 24, 2015

FORT WORTH, Texas (BRAIN) — Texas retailer Bicycle World is the presenting sponsor of the new Elevate Cycling team, which is making the leap from USA Cycling's elite amateur ranks to become a UCI continental team in 2016.

Posted in Retail News Tagged Racing & Sponsorship
Posted November 20, 2015
Updated: Zwift is also a team sponsor.
Cromwell with a Canyon bike at a team presentation in London on Friday.

LONDON (BRAIN) — Rapha has made a three-year agreement to sponsor and supply the new Canyon/SRAM Women's Professional Team.

Posted in International Tagged Racing & Sponsorship
Posted November 5, 2015

LONDON (BRAIN) — Rapha and Team Sky will end their four-year sponsorship agreement at the conclusion of the 2016 season, Rapha founder Simon Mottram announced this week on the company's website

Posted in International Tagged Racing & Sponsorship
Posted October 29, 2015

OGDEN, Utah (BRAIN) — Mavic is increasing its connection with Hincapie next year, by sponsoring the brand's  development road team and its gran fondo.

Posted in North America Tagged Racing & Sponsorship
Posted October 19, 2015

RUTLAND, Vt. (BRAIN) — A new organization, North American Cycle Sport, says it will support grass-roots bike racing by offering lower membership and insurance costs than USA Cycling. 

Posted in North America Tagged Racing & Sponsorship
Posted October 13, 2015

KOBLENZ, Germany (BRAIN) — Freerider Darren Berrecloth now rides for Canyon as part of the Canyon Factory Freeride Team. He will make his official Canyon debut at the 2015 Red Bull Rampage, which kicks off its 10th edition this Thursday in Virgin, Utah.

Posted in International Tagged Racing & Sponsorship
Posted October 12, 2015

KONA, Hawaii (BRAIN) — Topping the top three bikes at the most recent Ironman World Championship this past weekend: Cervélo, Trek and Specialized, once again. Lava Magazine has tallied the bikes and components used by more than 2,000 athletes competing in this year’s event, held on Saturday.

Posted in North America Tagged Racing & Sponsorship / Events
Posted September 24, 2015
Women's race will be part of the first UCI Women's WorldTour.

LOS ANGELES (BRAIN) — The 2016 Amgen Tour of California will stage a 4-day/4-stage women's race May 19-22. The race will be part of the first-ever UCI Women's WorldTour, a global series announced this week at the World Championships in Richmond, Va.

Posted in North America Tagged Racing & Sponsorship
Posted September 16, 2015
Arkansas, New Jersey, North Carolina and Pennsylvania bring school racing league total to 19.

LAS VEGAS (BRAIN) — The National Interscholastic Cycling Association has added new leagues in Arkansas, New Jersey, North Carolina and Pennsylvania, bringing it to 19 total leagues for high school and middle school mountain bike racing. The organization announced the new leagues at Interbike on Wednesday.

Posted in North America Tagged Racing & Sponsorship

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