DENVER (BRAIN) — FirstBank, a sponsor of this month's USA Pro Challenge stage race in Colorado, is unveiling two novel ways to connect with the race and its fans.
BERKELEY, Calif. (BRAIN) — Jerry Pomije, QBP's vice president of operations and finance, was recently elected Board President of the National Interscholastic Cycling Association, NICA.
Pomije said his vision for NICA is to see it grow into a new inclusive mainstream nationwide high school sport.
BERKELEY, Calif. (BRAIN) — Highway Two, a California-based distributor, is pledging to donate 1 percent of its sales to the National Interscholastic Cycling Association.
BERGERAC, France (BRAIN) — At the Tour de France's penultimate stage Saturday, Bianchi unveiled a new time trial/triathlon frameset that uses the company's Countervail vibration canceling technology.
The Aquila CV was raced by Team Belkin's Bauke Mollema and Laurens Ten Dam.
LONGMONT, Colo. (BRAIN) — Registration will open Aug. 5 for the industry races at the Clif Bar CrossVegas. The annual Wheelers & Dealers Race presented by Road Bike Action will be held Wednesday, Sept. 10, after the first day of the Interbike Expo.
COLORADO SPRINGS, Colo. (BRAIN) — Registration has opened for USA Cycling's annual Bill Woodul Race Mechanics Clinic, a week-long class for experienced bike mechanics looking to learn how to do race support for teams or events.
LOS ANGELES (BRAIN) — Universal Sports Network will present live television and online coverage of this Sunday's inaugural La Course by Le Tour de France, a new women's race being produced by the Tour de France. The coverage will begin at 7:30 a.m. ET.
TORONTO (BRAIN) — Cervélo co-founder Gerard Vroomen, who left the company soon after its acquisition by the Pon Group several years ago, is heading up a new partnership between Cervélo, Rotor components and the South Africa-registered pro team, Team MTN-Qhubeka, for the 2015 season.
BOULDER, Colo. (BRAIN) — Women Race Bikes, a planned website and app that will cover women's professional cycling, is seeking support via the crowd-funding website Indiegogo. Supporters of the proposed site are also looking for help from angel funding and business partnerships.
BOULDER, Colo. (BRAIN) — The Amy D. Foundation is looking for one female racer to support for the 2014-2015 U.S. cyclocross season.
BOULDER, Colo. (BRAIN) — Colorado-based Polar Bottle will be the official water bottle of the state's USA Pro Challenge, the seven-day pro stage race held next month. It's the third year that Polar has sponsored the event.
BOULDER, Colo. (BRAIN) — Be the first to donate $15,000 to the proposed U.S. Cycling Monument here and you could ride away with the bike that Bernard Hinault rode to victory in the 1985 Tour de France.
IRMO, S.C. (BRAIN) — KindHuman will sponsor professional racer Adam Myerson for the 2014 cyclocross season. Myerson is the first sponsored pro for the start-up brand.
WILMINGTON, Del. (BRAIN) — Blue Bicycles will be the official bike course sponsor for the 2014 Ironman World Championships this October in Kona, Hawaii.
INDIANAPOLIS (BRAIN) — Silca is sponsoring a collegiate cycling team near the historic brand's new home in Indiana.
COLORADO SPRINGS, Colo. (BRAIN) — The UCI BMX World Championships are returning to the United States for the first time in 16 years, in 2017.
Rock Hill, South Carolona will play host to the event at the Novant Healthcare BMX Supercross Track.
MINNEAPOLIS (BRAIN) — Bike maker Handsome Cycles is hosting an exhibit of Greg LeMond memorabilia at its Minneapolis store front, opening Thursday.
NORTH VANCOUVER, British Columbia (BRAIN) — WD-40 Bike is sponsoring the week-long BC Bike Race.
The brand has been named the official bike care brand of the race, held later this month.