Events

Posted October 12, 2015

KONA, Hawaii (BRAIN) — Topping the top three bikes at the most recent Ironman World Championship this past weekend: Cervélo, Trek and Specialized, once again. Lava Magazine has tallied the bikes and components used by more than 2,000 athletes competing in this year’s event, held on Saturday.

Posted in North America Tagged Racing & Sponsorship / Events
Posted October 9, 2015

SACRAMENTO (BRAIN) — The California Bicycle Coalition (CalBike) will host its bike summit Oct. 25-28 at the Wyndham Bayside Hotel in San Diego, Calif.

Posted in North America Tagged Advocacy/Non-profits / Events
Posted September 8, 2015

EAGLE, Colo. (BRAIN) — This month's Outlier Offroad Festival, to be held in Vail, Colo., will feature a consumer demo, enduro and cross-country racing, kids' activities, a nearby farmer's market, art fair, and distilled spirits festival, and events aimed at the cycling media. The event is Friday, Sept.

Posted in North America Tagged Events
Posted August 4, 2015

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer has extended the submission deadlines for new products to be featured in the three editions of the Interbike Show Dailies, distributed at the expo, and for BRAIN’s expanded Interbike show issue (Oct. 1 cover date this year).

Posted in North America Tagged Events / Tradeshows and conferences / Interbike
Posted July 21, 2015
The Deadwood 29-plus off-road touring and bike packing model

SNOWBASIN, Utah (BRAIN) — Is it really necessary for one brand to offer not one, not two, but THREE different drop-bar 29er bikes? Oh yeah, says Benton Hunt, global sales manager for Salsa Cycles. It’s all about the individual experience and where the bike can take a rider, he said during the Salsa 2016 model year presentation QBP’s SaddleDrive dealer event in Snowbasin.

Posted in Product/Tech Tagged Events
Posted July 10, 2015

LONGMONT, Colo. (BRAIN) — Liv will return as sponsor of the women’s category of the Wheelers & Dealers industry race at this year’s Clif Bar CrossVegas, race organizer Watts Marketing announced Friday.

Posted in North America Tagged Racing & Sponsorship / Events / Interbike
Posted June 25, 2015

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has announced the addition of a two-day Fit Symposium to September’s expo lineup. The symposium will take place at the Mandalay Bay Convention Center during Interbike on Tuesday, Sept. 15, from 1-5 p.m., and repeated on Friday, Sept. 18, from 9 a.m.-1 p.m., with four-hour sessions each day.

Posted in Industry News Tagged Events / Tradeshows and conferences / Interbike
Posted June 24, 2015

PARK CITY, Utah (BRAIN) — Wednesday’s slate of meetings with exhibitors at PressCamp was electrifying, literally. The number of e-bike brands showing their wares doubled compared with last year, from three to seven.

Posted in Product/Tech Tagged Events / PressCamp
Posted June 24, 2015

PARK CITY, Utah (BRAIN) — PressCamp’s seventh summer edition and 10th overall event kicked off Tuesday under sunny skies.

Posted in Product/Tech Tagged Events / PressCamp
Posted June 5, 2015
Gonzalo Garcia de Salazar

MALLABIA, Spain (BRAIN) — A lot has changed at Orbea USA over the past six months as Gonzalo Garcia de Salazar took over leadership of the wholly owned subsidiary of the Spanish brand. 

Posted in North America Tagged People / Events
Posted June 4, 2015

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is boosting retail education at the 2015 trade show with a revamped NBDA Super Seminar series and a new area on the show floor called the Retail Resource Initiative.

Posted in Retail News Tagged Events / Tradeshows and conferences / Interbike
Posted June 4, 2015
New media event to run concurrently with Bike PressCamp in 2016.

SOLON, Ohio (BRAIN) — Efficient Collaborative Retail Marketing, which recently acquired Lifeboat Events, is expanding the PressCamp brand to the outdoor industry.

Posted in North America Tagged Events / PressCamp
Posted June 3, 2015

NANTES, France (BRAIN) — Some 1,500 delegates from more than 160 countries are gathered in Nantes, France, this week to discuss the future of cycling.

Posted in International Tagged Advocacy/Non-profits / Events
Posted June 2, 2015
Follow along on #braindealertour

VANCOUVER, British Columbia (BRAIN) — Bicycle Retailer & Industry News editors are in Vancouver this week. The magazine’s first dealer tour outside of the U.S. kicks off Tuesday with visits to five shops in the downtown area.

Posted in Retail News Tagged BRAIN News / BRAIN Dealer Tour / Events
Posted March 6, 2015

DENVER (BRAIN) — Rudy Project has signed on with the Toughman Half Triathlon Series as official helmet and sunglass sponsor. The 10-race series travels across the U.S., challenging athletes of all abilities with a 1.2-mile swim, 56-mile bike and 13.1-mile run.

Posted in Industry News Tagged Racing & Sponsorship / Events
Posted March 6, 2015

SILVER CITY, N.M. (BRAIN) — Race directors of the Tour of the Gila are putting out the call for angel sponsors after the 28-year-old stage race’s title sponsor pulled its investment early this week. If new sponsors don’t emerge, the April 29 race in Silver City, N.M., may have to be canceled, organizers added.

Posted in Industry News Tagged Racing & Sponsorship / Events
Posted March 5, 2015

FORT COLLINS, Colo. (BRAIN) — New Belgium Brewing’s rolling summertime festival, Tour de Fat, will travel to 10 cities this year to raise money for local nonprofits and celebrate the two-wheel lifestyle.

Posted in North America Tagged Advocacy/Non-profits / Events / Consumer Expos and Rides
Posted March 3, 2015

MONTEREY, Calif. (BRAIN) — The Sea Otter Classic already had plenty to celebrate as its 25th edition approaches in April. Now the annual Monterey festival is also reveling in surging numbers for exhibitor sales (up 45 percent), athlete registration (up 17 percent) and camping reservations (up 23 percent).

Posted in North America Tagged Events / Consumer Expos and Rides / Sea Otter Classic
Posted January 29, 2015

WESTLAKE VILLAGE, Calif. (BRAIN) — Highlights from our final day of visits with suppliers as the second edition of PressCamp Winter wrapped up Thursday.

Posted in North America Tagged Events / PressCamp
Posted January 29, 2015

PHOENIX, Ariz. (BRAIN) — To speed the flow of real-time sales data among dealers and suppliers, SmartEtailing will launch what Mark Graff, SmartEtailing’s co-founder, calls Industry Data Exchange.

Posted in North America Tagged Events / IBD Summit

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