Serfas Saddles: How We Test
Events
Posted April 28, 2010
LAGUNA NIGUEL, CA (BRAIN)—Lifeboat Events says registration for DealerCamp is on track for a filled event, with more than a dozen strong brands on board and many targeted retail shops already signed up to attend.
Posted April 28, 2010
TAICHUNG, Taiwan (BRAIN)—Key industry suppliers are making plans for December’s Taichung Bike Week and Colmax’s Erik Kimble has announced his schedule for the annual event.
Posted April 26, 2010
MORGAN HILL, CA (BRAIN)—For the 12th straight year, Specialized is inviting industry friends to take part in the annual Bike to Work Day Industry Commuter Cup Challenge on Thursday, May 13.
Posted April 25, 2010
DAVIS, CA (BRAIN)—The U.S. Bicycling Hall of Fame has officially moved to Davis, California.
Posted April 21, 2010
VANCOUVER, British Columbia (BRAIN)—RBC (Royal Bank of Canada) has stepped up to be the main sponsor for the first ever RBC GranFondo Whistler mass cycling event. It will be held September 11, along the picturesque Sea to Sky Highway.
Posted April 16, 2010
MONTEREY, CA (BRAIN)—There was plenty of new eye candy to drool over at the SRAM booth at Sea Otter on Friday as the component maker unveiled its latest and greatest to the public.
Posted April 15, 2010
MONTEREY, CA (BRAIN)—Trek’s John Burke and Specialized’s Mike Sinyard shared the podium at the Bicycle Leadership Conference yesterday morning and rallied the industry behind them to raise a whopping $573,000 for the IMBA Public Lands Initiative.
Posted April 14, 2010
MONTEREY, CA (BRAIN)—Bicycle Retailer and Industry News handed out its BRAINy awards with an emphasis on individual achievement and industry service at the Bicycle Leadership Conference yesterday.
Posted April 14, 2010
MONTEREY, CA (BRAIN)—Mike Sinyard, founder and president of Specialized Bicycles, prompted a round of resounding applause when he reminded attendees at the Bicycle Leadership Conference that the industry—whether manufacturing products, supporting racing or selling products at retail—requires passion if it’s to succe
Posted April 13, 2010
MONTEREY, CA (BRAIN)—Over the course of the next three days, some 8,500 athletes will compete in mountain and road disciplines; 325 bike companies will show their wares in the exhibitor area; and 4,700 spectators will see all the action unfold here at the Laguna Seca Raceway.
Posted April 5, 2010
SAN DIEGO, CA (BRAIN)–Custom framebuilders from various parts of the country will descend on Southern California starting this Thursday for the San Diego Custom Bicycle Show. It wraps up on Sunday.
Posted April 1, 2010
SPEEDWAY, IN (BRAIN)—The seventh edition of the North American Handmade Bicycle Show, scheduled for February 25-27, 2011 at the Austin Convention Center, has gotten off to an unusually strong start, with 31 exhibitors signing up even before general exhibitor registration opened on April 1.
Posted March 31, 2010
LAGUNA NIGUEL, CA (BRAIN)—Online registration for DealerCamp is now open to qualified retailers at surveymonkey.com/dealercamp (click on link).
This intimate mid-summer expo and demo event for bicycle suppliers and retailers will take place July 29–31 at Deer Valley Resort in Park City, Utah.
Posted March 29, 2010
MONTEREY, CA (BRAIN)—The Bicycle Leadership Conference is two weeks away, but it’s not too late to sign up and get a room for under $100 a night.
Posted March 29, 2010
PHILADELPHIA, PA (BRAIN)—Pro Cycling Tour, LLC (PCT), organizer of the TD Bank Philadelphia International Cycling Championship, and Comcast SportsNet Philadelphia have entered into a three-year media partnership to provide live race-day coverage and comprehensive coverage around the race.
Posted March 29, 2010
TAICHUNG, Taiwan (BRAIN)—A brewing debate over dates for Taiwan Bike Week has been settled. This December’s gathering of product managers in Taichung takes place much the same as in year’s past.
Posted March 23, 2010
WHISTLER, BC (BRAIN)—The 2010 Olympic & Paralympic Winter Games have come and gone and although the snow keeps falling the opening day for the Whistler Mountain Bike Park is less than two months away.
Posted March 23, 2010
PHILADELPHIA, PA (BRAIN)—Pro Cycling Tour, the producers of the TD Bank Philadelphia International Cycling Championship—the nation’s largest and longest-running professional cycling race—is bringing a new dynamic to “race weekend” this June 4-6 called the Philadelphia Cycling, Health & Fitness Show.
Posted March 22, 2010
LAGUNA NIGUEL, CA (BRAIN)—The March 31 deadline for DealerCamp exhibitors to provide targeted retailer lists is rapidly approaching.
Posted March 15, 2010
MONTEREY, CA (BRAIN)—This Bicycle Leadership Conference, April 13-15 in conjunction with Sea Otter in Monterey, CA, is shaping up to be the best networking and visioning opportunity of the past several years.
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