MONTEREY, CA (BRAIN)—Trek launched its Women Who Ride club with a ladies-only wine and cheese party on Saturday afternoon at the Sea Otter Classic.
About 30 women showed up to hear about the new club and mingle with other female riders.
TARPON SPRINGS, FL (BRAIN)—Triathlete Magazine will host a consumer event called Demo Days at this year’s Ford Ironman World Championship in Kailua-Kona, Hawaii.
WINTER PARK, CO (BRAIN)—Winter Park Resort has announced the dates and tentative schedule for the 2008 Colorado Freeride Mountain Bike Festival scheduled at Winter Park Resort for July 31 – August 3.
TORONTO, Ontario (BRAIN)—Cervélo’s new test ride program, éRide, debuted this past Saturday at the Redlands Classic in California.
The program will continue across the United States and Canada, making stops at Cervélo dealers and cycling events until the end of July. Click on link for schedule.
BY LYNETTE CARPIET
WASHINGTON, D.C.—The National Bike Summit broke records last month as 525 advocates, transportation and health officials, suppliers and retailers donned power suits—and fluorescent bike pins—to make a case for bicycling at the nation’s capital.
MILWAUKEE, WI (BRAIN)—It seemed appropriate that the memorial celebration for Dick Burke, founder and chairman of Trek Bicycle, was held on St. Patrick’s Day.
BY NICOLE FORMOSA
BLOOMINGTON, MN—Nearly 1,500 retailers and vendors brushed aside Minnesota’s single-digit temperatures to meet and mingle at Quality Bicycle Products annual trade fair.
WASHINGTON, D.C. (BRAIN)—In its eighth year running, the National Bike Summit is setting new records this year with more than 500 registered attendees including more than 70 retailers, more than double the number of retailers from previous years.
BY JASON NORMAN
PORTLAND, OR—Local fire officials were among the unlikely guests at this year’s North American Handmade Bicycle Show. They dropped by on the second day of the show because the Oregon Convention Center exhibit hall was at capacity.
FRYEBURG, ME (BRAIN)—Downeast Bicycle Specialists, the Northeast’s largest parts and accessories distributor, will once again be holding an Open House in Maine.
WHEAT RIDGE, CO (BRAIN)—Wheat Ridge Cyclery will be opening its doors tomorrow night for its annual “Women’s Night Out” starting at 6:30 p.m. The shop is expecting high attendance.
SANTA ROSA, CA (BRAIN)—“It was crazy.”
That’s how owner Dave Chavis of Dr. J'S Bicycle Bicychiatry in Solvang described the Tour of California as it rolled through town last week.
PASADENA, CA (BRAIN)—Inclement weather didn't dampen the crowds' spirit as they lined the course from Santa Clarita to Pasadena, cheering on American Levi Leipheimer as he captured his second straight Tour of California title yesterday.
SAN RAFAEL, CA (BRAIN)—Mountain bike legends gathered to salute Trips for Kids (TFK) at the 10th Annual Brews, Bikes and Bucks fundraiser.
BLOOMINGTON, MN (BRAIN)—Temperatures hovering near zero degrees didn’t deter hundreds of bicycle retailers and product vendors from flocking to Bloomington, Minnesota over the weekend for Quality Bicycle Products’ annual Frostbike trade show held Feb. 15 to 17.
PALO ALTO, CA (BRAIN)—Stage 1 of the Tour of California gets underway today with another strong field including returning champ Levi Leipheimer.
DENVER, CO (BRAIN)—Attendance jumped 25 to 30 percent at the second year of the Serotta International Cycling Institute Science Symposium and Expo, according to event organizer and Institute director Dr. Ray Browning.
NOVATO, CA (BRAIN)—Marin Bikes will be displaying and demo’ing its 2008 bikes, and Marin Bikes staff and Shaums March of Mad March Racing will hold special raffle tickets for dealers attending the Decline/Road Magazine Street Block Party.
KEYESVILLE, CA (BRAIN)—Jason Smith is heading up the 20th Annual Keyesville Classic from March 14-16, and he wants everyone in the industry to know what a great time he has planned.
Friday night will feature a kick-off party at the Kern River Brewery where you can register for the races.