LAS VEGAS, NV (BRAIN)—Part of the partnership deal between SRAM and Lehman Brothers Merchant Bank (LBMB) involves establishing a $10 million Cycling Advocacy Fund. Stan Day, SRAM’s president, sketched out details of the fund during a press conference yesterday.
LAS VEGAS, NV (BRAIN)—Half-past seven may not be the most popular hour to hold an Interbike event, but about 60 or so folks managed to pull themselves out of bed to attend IMBA’s second annual industry breakfast on Thursday morning.
LAS VEGAS, NV (BRAIN)—Lance Armstrong spoke to the bicycling media Thursday morning about raising global awareness for the fight against cancer.
LAS VEGAS, NV (BRAIN)—Returning for its second year tonight, the Industry Cup, presented by Bicycling Magazine, will begin at 8:30 p.m. at the Mandalay Bay Resort.
LAS VEGAS, NV (BRAIN)—Lance Armstrong, seven-time Tour de France champion, will be holding a press conference at Interbike tomorrow morning.
LAS VEGAS, NV (BRAIN)—Five retailers and a dozen others, including Specialized’s founder, Mike Sinyard, will ride the final 32 miles to Interbike’s Outdoor Demo today ending a 604-mile odyssey that began last Thursday from Morgan Hill, California.
FURANCE CREEK, CA (BRAIN)—Specialized’s annual ride to Interbike climbs out of Death Valley today on its final leg to Las Vegas after four days of intense riding over California’s coastal range, the Sierra Nevada and a dazzling 17-mile descent into the valley.
MORGAN HILL, CA (BRAIN)—The 17 riders who left Morgan Hill for Las Vegas yesterday were off the breakneck pace Specialized’s Chris D’Alusio predicted, but they still managed to cover 141 miles at an average pace of 14.8 miles per hour.
MORGAN HILL, CA (BRAIN)—It was late Tuesday afternoon and the 17 riders who leave this morning on a 600-mile ride to Las Vegas were kicking around some thoughts on the route, daily mileage and elevation gain.
ST. PAUL, MN (BRAIN)—Bicycle Retailer and Industry News had the dates switched on Park Tool's Tech Summit.
Park Tool Tech Summit will include two separate two-day events. One will take place in Philadelphia (Jan. 12-13, 2009), and the other in Ontario, California (Jan. 26-27, 2009.)
FONTANA, CA (BRAIN)—Don Jackson and Southridge USA have announced the inaugural Arena Mountain X race, presented by Subaru.
DENVER, CO (BRAIN)—More than 1,400 convention delegates, visitors and Denver residents are ready to vote yes for Freewheelin.
ST. PAUL, MN (BRAIN)—With bike dealers starving for more service-oriented training, Park Tool is going to fill a void.
DENVER, CO (BRAIN)—The Democratic National Convention officially kicked off yesterday, but for Bikes Belong it got going on Sunday.
WHISTLER, British Columbia (BRAIN)—The Crankworx crew churned out another successful event in Whistler, as bike industry vendors, professional riders and thousands of spectators swarmed the Canadian resort for the annual nine-day free ride festival.
SAN DIEGO, CA (BRAIN)—Many of California's finest custom bicycle frame builders will converge on San Diego April 3-5 for the 2009 San Diego Custom Bicycle Show.
MADISON, WI (BRAIN)—While new products and retail services were the focus at this year’s Trek World, the close to 2,000 retail attendees also heard about the company’s ongoing advocacy program, One World Two Wheels.
BEIJING, China (BRAIN)—Not that the other Olympic sports aren't exciting, but nothing will probably hold a candle to BMX racing's first time out at this year's Games.
The Men's and Women's preliminaries start today.
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FRIEDRICHSHAFEN, Germany (BRAIN)— Nissan will be shifting into high gear at Eurobike, as the Japanese carmaker has signed on as the sponsor and partner of the leading trade show for the international bicycle industry this September 4-7.