VICENZA, Italy (BRAIN) — Campagnolo has hired Joshua Riddle to coordinate and implement a global marketing strategy for the company’s brands. Riddle’s background includes stints at Trek Bicycle and Pinarello, as well as work in Europe and Latin America.
“This new addition will be integral in communicating both Campagnolo’s product line as well as the passion with which the company works to produce the highest quality cycling products available,” the company said in a press release.
Riddle comes on board following the departure of James Hibbard, hired as the public relations manager for Campagnolo last summer. Hibbard joined Giant in October.
Riddle will handle communications with traditional bike publications and websites as well as non-endemic media. Riddle, who works out of Campagnolo's Vicenza offices, can be reached at Joshua.firstname.lastname@example.org.