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Posted July 9, 2014

SEATTLE (BRAIN) — Nuun is now sponsoring Team Novo Nordisk, a global team of diabetic cyclists, triathletes and runners, spearheaded by the world's first all-diabetes professional cycling team.

Posted in North America
Posted July 9, 2014

BROOKLYN, New York (BRAIN) — Levi's is opening up pop-up bike commuter gathering places in three cities this summer: Brooklyn, New York; Los Angeles; and London.

Posted in North America
Posted July 9, 2014

SANTA FE, N.M. (BRAIN) — A lucky bike shop employee and friend will win entries into California's sold-out Downieville Classic All-Mountain race, thanks to a contest being run by BTI and VP Components.

Posted in North America
Posted July 9, 2014

SAN FRANCISCO (BRAIN) — The distributor Rumbleship is working with Apogee Wheels on a custom wheel program. Rumbleship is a distribution platform that facilitates bulk orders and drop shipping from suppliers to retailers. 

Posted in North America
Posted July 9, 2014

BOULDER, Colo. (BRAIN) — Colorado-based Polar Bottle will be the official water bottle of the state's USA Pro Challenge, the seven-day pro stage race held next month. It's the third year that Polar has sponsored the event. 

Posted in North America Tagged Competition
Posted July 8, 2014

CORTEZ, Colo. (BRAIN) — Osprey Packs Inc. has brought rep agency Motion Representation onto its bike market sales team for the Midwest.

Posted in North America
Posted July 8, 2014
The 2014 Hoffman Condor

MADISON, Wis. (BRAIN) — Hoffman Bikes is launching a new line of entry-level bikes — including the brand's first 26-inch-wheel trail bike — at Dick's Sporting Goods. The line is being manufactured and distributed by Pacific Cycles, a division of Dorel Industries.

Posted in North America
Posted July 8, 2014

CINCINNATI (BRAIN) — Infinit Nutrition has launched a new website that simplifies the company's customizable sports nutrition options and adds new social features, live consultations and other features.

Posted in North America
Posted July 8, 2014

BOULDER, Colo. (BRAIN) — John Munhall of Giant Bicycle, Larry Pizzi of Currie Technologies and BRAIN publisher Megan Tompkins are the newest members of the Bicycle Product Suppliers Association's board of directors.

Posted in North America Tagged Advocacy/Non-profits
Posted July 7, 2014

SAKA, Japan (BRAIN) — Mountain Bike Hall of Famer Junzo Kawai has died at age 94. Kawai, former president of Suntour, was inducted into the Hall of Fame in 1995.

Posted in International Tagged People
Posted July 7, 2014
New offices are in downtown and about a third the size of its Vista facility.

VISTA, Calif. (BRAIN) — Electra Bicycle Company is planning to move closer to the coast by fall. The Southern California-based company, which was acquired early this year by Trek, announced that it will move back to the beach where the brand was started more than 20 years ago.

Posted in North America
Posted July 7, 2014
North Boulder Park hosted thousands of spectators during the Coors Classic.

BOULDER, Colo. (BRAIN) — Be the first to donate $15,000 to the proposed U.S. Cycling Monument here and you could ride away with the bike that Bernard Hinault rode to victory in the 1985 Tour de France.

Posted in North America Tagged Advocacy/Non-profits / Competition
Posted July 7, 2014
Original company dates back 40 years.
Saris employees of 25 years or more on the stage.

MADISON, Wis. (BRAIN) — Saris is celebrating the 25th anniversary of ownership by Chris and Sara Fortune, who bought the then-15-year-old rack company Graber Products in 1989 and renamed it Saris.

Posted in North America
Posted July 3, 2014

TORONTO (BRAIN) — A very distant corporate relationship between Interbike, BRAIN and Gates CarbonDrive has been severed.

Posted in North America
Posted July 3, 2014
It's not over for the LUG.

LARAMIE, Wyo. (BRAIN) — LiveUpdateGuy.com will offer live interactive text coverage of the Tour de France for the third year.

Posted in International Tagged Web/Internet / Media/Publishing / Competition
Posted July 3, 2014

SAN FRANCISCO (BRAIN) — The Industrial Designers Society of America has awarded an International Design Excellence Award (IDEA) to the Timbuk2 Mission Cycling Raider Pack, a commuter backpack developed by Timbuk2 in collaboration with San Francisco's Mission Cycling Club.

Posted in North America Tagged Awards
Posted July 3, 2014

BOULDER, Colo. (BRAIN) — When the Tour de France kicks off this weekend, the Trek Factory Racing Team will be promoting the U.S. bike advocacy group PeopleForBikes.

Posted in International Tagged Advocacy/Non-profits
Posted July 3, 2014
The new Spot Cream SS.

GOLDEN, Colo. (BRAIN) — Spot Brand has some early July news to announce. The Golden, Colorado, bike company has hired a new, veteran bike designer, added three regional sales reps and added a new titanium mountain bike frame model.

Posted in North America
Posted July 3, 2014

ROCK HILL, S.C. (BRAIN) — Formula USA has outgrown its former location and has moved into larger digs. The company also has new phone numbers; the old numbers will be forwarded for the next 90 days.

The new location address is:

Posted in North America
Posted July 2, 2014

OGDEN, Utah (BRAIN) — Volagi Cycles has launched a new business to business website that allows retailers to configure a bike's specs before ordering it. The site also includes a fit guide to ensure proper frame size.

Posted in North America Tagged Web/Internet

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