Serfas: All Riders Welcome
Industry News
Posted January 11, 2013
TEMECULA, CA (BRAIN) — Felt Bicycles, based in Southern California, is the latest top-tier sponsor of the SoCal High School Cycling League, the league announced this month.
Posted January 11, 2013
WHISTLER, BC (BRAIN) — Rocky Mountain Bicycles is working with a new creative agency to develop a new website and hone its brand positioning.
Posted January 11, 2013
AIGLE, Switzerland (BRAIN) — Ever wanted to work for a pro cycling team, helping top athletes prepare and recover, washing their clothes, making their food, and basically acting like a combination coach, physical therapist and mom?
Posted January 11, 2013
ST. PAUL, MN (BRAIN) — Park Tool has sold out its East Coast Tech Summit, planned for Jan. 28-29 in Washington, D.C.
Posted January 10, 2013
SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike is strengthening its ties with Triathlon Business International, a coalition of multi-sport industry leaders.
Posted January 10, 2013
BRUSSELS, Belgium (BRAIN)—The European parts and accessories trade association Coliped returns to Taipei Cycle this year as the biggest exhibitor with 93 booths in 9,000 square feet of space.
Posted January 10, 2013
SAN DIEGO, CA (BRAIN) — Fallbrook Technologies is donating 1,000 of its NuVinci continuously variable hubs to Worldbike for use in developing countries.
Posted January 10, 2013
LOUISVILLE, KY (BRAIN) — A Belgium software company, AFAS Software, has stepped up as a major sponsor of the UCI Cyclocross World Championships, to be held here the first weekend of next month.
Posted January 9, 2013
LEXINGTON, SC (BRAIN) — Hawley has added industry veteran Charlie Sachsel to its Northern California account manager force.
Posted January 9, 2013
DENVER, CO (BRAIN) — Six bike companies — perhaps to be joined soon by a few more — are co-habitating in a Denver building, creating a destination hotspot for area bikers.
Posted January 9, 2013
An opinion column by Jamie Fuller, founder and chairman of Skins and founder of the Change Cycling Now group.
Dear Lance,
So you’ve finally decided to speak out. Frankly, it’s not before time and I trust the hype, preparation and anticipation will be worth it. In fairness, by choosing to undertake a broadcast interview with Oprah Winfrey you have certainly guaranteed visibility for your much-awaited response.
Posted January 8, 2013
LAGUNA BEACH, CA (BRAIN) — The Crankbrothers Race Club is a two-woman team for 2013 and has picked up several new sponsors including Scott Bikes.
Posted January 8, 2013
BOULDER, CO (BRAIN) — Sales at IBDs bounced back in November after October declines, with overall annual sales remaining on track for a record 2012, according sell-through data from the Bicycle Product Suppliers Association and Leisure Trends Group.
Posted January 8, 2013
VANCOUVER, BC (BRAIN) — Kickstarter.com continues to be a popular tool for innovators in the bike industry, who increasingly are using the crowd-funding site to complement other investment possibilities.
Posted January 8, 2013
MOORPARK, CA (BRAIN) — Sugoi has expanded its North American sales rep force by 15 percent, the company announced.
Posted January 7, 2013
BEAVERTON, OR (BRAIN) — Yakima Products Inc. has Sandi Lennehan to chief financial officer.
Posted January 7, 2013
LAGUNA HILLS, CA (BRAIN) — Bicycle Retailer international editor Nicole Formosa is leaving to join Bike magazine as managing editor. Her last day with BRAIN will be Jan. 18.
Posted January 7, 2013
Denver company also spins off its schwag business
DENVER, CO (BRAIN) — Sampson Sports has two new pedals — including one model with an innovative bike fitting feature — and is splitting off its private label business for events into a new company called Event Gear.
Posted January 7, 2013
BOULDER, CO (BRAIN) — Giro launched a new program Friday to offer limited-edition items to its fans on Facebook. The first item, a cotton cycling cap, quickly sold out its run of 50.
Posted January 3, 2013
CHULA VISTA, CA (BRAIN) — The National BMX Hall of Fame has opened the nomination process for this year's inductions.
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