SANTA CRUZ, Calif. (BRAIN) — Shocker Distribution is now the distributor for X-Fusion Suspension products in Germany. Shocker is the exclusive distributor of other brands in Germany including WTB, Devinci bicycles, Industry Nine, Chromag and others.
KETCHUM, Idaho (BRAIN) — Club Ride has hired New Zealander Daniel Carruthers to provide consulting services for distribution and marketing in the Asia-Pacific markets.
ROTTERDAM, The Netherlands (BRAIN) — California-based manufacturer Pure Fix Cycles announced this week that is has opened a corporate office in Europe.
FRIEDRICHSHAFEN, Germany (BRAIN) — 2014 may be the Year of the Return of the Concept Bike, at least at the Eurobike show. In addition to the BMC concept bike we wrote about earlier this week, on Tuesday we took a look at a full-suspension, extensively "connected" concept road from Canyon.
FRIEDRICHSHAFEN, Germany (BRAIN) — At a press conference hosted by the Taiwan External Trade Development Council (TAITRA), several leading Taiwanese companies came together to launch new products on the second day of the Eurobike show.
FRIEDRICHSHAFEN, Germany (BRAIN)—Coming off a mild winter and beautiful spring, the German market has experienced an increase in sales and market experts expect the positive trend to continue through the remainder of the year.
FRIEDRICHSHAFEN, Germany (BRAIN) — Occasional rain showers and cool temperatures didn't stop showgoers from getting on the trail for Eurobike's Demo Day on Tuesday. For the first time, Demo Day was held on show grounds, adjacent to the Messe where the Eurobike expo takes place in Friedrichshafen.
SINGAPORE (BRAIN) — Shimano's Singapore subsidiary plans to open an “experiential and interactive” bicycle center called Shimano Cycling World in Singapore.
HELSINKI, Finland (BRAIN) — Mavic parent Amer Sports is set to open a store at its Helsinki headquarters building on Friday, selling a broad selection of sports and lifestyle products from its portfolio of brands.
HEERENVEEN, the Netherlands (BRAIN) — Accell Group N.V. has acquired Spanish parts and accessories supplier Comet S.L. Comet has exclusive distribution agreements with various major brands and sells bike parts and accessories to specialty retailers in Spain, France and Portugal.
DERBY, Vt. (BRAIN) — Louis Garneau has cut the ribbon to a new, larger facility in Derby, Vermont, to house production, distribution, marketing, sales and administration staff for its U.S. office, which employs nearly 100 people.
BOULDER, Colo. (BRAIN) —The organizations behind the Cannondale Pro Cycling team and the team currently called Garmin-Sharp will be merged for next season.
AMES, Iowa (BRAIN) — North America Cycles is now distributing two new bike lines to U.S. retailers. The lines are Viva Bikes, from Denmark, and Strida Folding Bicycles, from Taiwan.
LUCCA, Italy (BRAIN) — Former world champion Mario Cipollini was hospitalized after being hit by a car while training near his home here, the U.S. distributor of his bike brand, Cipollini USA, announced Friday.
BELLINGHAM, Wash. (BRAIN) — Kona Bicycle is skipping this month's Eurobike tradeshow for the first time in nearly 20 years, instead holding 2015 model year product introductions for its U.S. dealers in Washington last month and for its European dealers with three events there in August.
WILTON, Conn. (BRAIN) — Ten-Point, a bike fit studio based in Amersham, England, is now the European training and service center for Dorel's Guru Fit System.
SAN FRANCISCO (BRAIN) — Urban bag and gear maker Timbuk2 has brought on Tre Pluss AS to manage the brand’s distribution across the Nordic countries (Norway, Sweden, Denmark, Finland and Iceland), the U.K. and Germany.
KETCHUM, Idaho (BRAIN) — Hotlines UK is the first U.K. distributor for the U.S. clothing brand Club Ride. Hotlines will feature Club Ride clothing during its Hotlines UK bike launch this week at Whittlebury Hall in London.