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TAITRA to honor 57 products with design awards at Taipei show

Published January 29, 2015

TAIPEI (BRAIN) — The Taiwan External Trade Development Council (TAITRA) and Taiwan Bicycle Association have selected the nearly 60 winners of its Design and Innovation in cycling contest. A panel of judges narrowed down the winners from 209 submissions hailing from 15 countries.

The competition, now in its fourth year, drew more international interest with entries from outside of Taiwan up 37 percent. Many nominations featured technology that integrates electronic devices or digital apps with bikes. For instance, an e-bike with built-in SIM card in the frame that provides information on positioning with anti-theft function as well as battery charge status through an app on a smart phone. Another was a tire pump that shows air pressure through a phone app using Bluetooth technology.

The judging panel was made up of members from various countries including Germany, Taiwan, Denmark and the U.S., who selected the winning products based on degree of innovation, design quality, workmanship, choice of material, environmental sustainability, functionality, utility, safety, ergonomics and universal design.

The awards will be presented during a press conference preceding the Taipei Cycle show, March 18-21. Winners will be on display at the Nangang Exhibition Hall for the duration of the show. 

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