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Eurobike gives additional details on 2016 show

Published October 12, 2015
New demo area at the 2016 Eurobike show
New demo area planned. Show hours change.

FRIEDRICHSHAFEN, Germany (BRAIN) — Eurobike is moving its starting time back by 30 minutes for next year’s show. On the trade days, Wednesday through Friday, the show will run from 9 a.m. to 6 p.m. and only be open to trade visitors. On the two consumer days, which Eurobike is calling “Festival Days” and are held the weekend following the trade days, the show will open from 9 a.m. to 5 p.m.

At the end of the show this year, Eurobike organizers announced that a second public day would be added and that the outdoor demo would expand from a single day before the show to being held throughout all five days of the show, Aug. 31 to Sept. 4.

Since the initial announcement, organizers say some changes are taking shape. The Festival Days will include “a mixture of technology, tests, entertainment, competition, information and music will serve as the framework for two action-filled bike days that will strengthen the connection to consumers,” Eurobike said.

OEM exhibitors will be able to keep a B2B focus and limit their attendance at the show to three days.

“This will mean that certain parts of the fairgrounds, namely those which will not be filled during the festival weekend, will remain closed,” organizers said. 

Test ride opportunities will be expanded. Visitors will be able to take test rides on demo tracks at the northeast corner of the fairgrounds and at the new Eurobike demo area for the duration of the show. Exhibitors’ test stations won’t be set up at the Carpark East 1, but rather in the demo area between and behind the B halls. This area will also house e-bike exhibitors, who previously were at the Open-Air Area East, which will now be used as regular exhibition space. (See site plan below).

“This will eliminate the numerous hazards posed by the pedestrian crossing from Hall B4 to B5 and the new test stations along the B row will be more conveniently located than they were at the previous Demo Day property,” said Dirk Heidenreich, project leader. 

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